Fake promotions is now all over the internet and we can't actually stop them since fake projects are also doubling their efforts to pursue their promotions. Influencers are also not reliable because they only focus on earning money regardless of what they are promoting. Fake projects will use influencers because they have a bigger number of target community so it will be easy for them to reach out to their target victims. The only thing that we can do about it is just to be wise and as much as possible, we must avoid projects that have red flags.
Yes, influencers do what will make them profitable, it can be said that they only think about themselves without caring about how many people they will lose as a result of the promotion they are doing. Even some of them don't seem to know what they're promoting, it's something that can be found a lot nowadays.
But a new problem is emerging now, yes, now many people really trust the influencers they follow without re-analyzing them. When someone they trust says A they will do A, when they say B they will also follow suit.
I would understand the point, because every influencer does it so it is basically in the job title, influencers are there to influence people, and what do they influence about? Well, crypto influencers are there to influence about crypto, and how do they make a living? From projects paying them.
It is like how make up influencer promotes a make up product, or how a travel influencer promotes a hotel, it is very natural for them to promote projects. Even if that project is bad, that's how they make a living. However, what I do not understand will always be the people who invest into something because someone on twitter said it, why would you buy something just because some random influencer talked about it?