I think that freebitco choose the best time for FUN token, they started FUN when the BTC started to rise. When bitcoin rises, altcoins rise too, so, this was a great match from them but FUN didn't rise, it was usually in the range of 0.025-0.055, on average it was roughly 0.04.
I think it's the best time again for freebitco to run an aggressive marketing campaign and finally skyrocket this coin. Freebitco is one of the oldest project in crypto industry, this website has a lot of potential and their traffic proves that they are still keeping high positions but I think they need rebranding, it will be the key for their future success. New logo, new and improved UI, new casino features, etc... I think it's time for this changes!
What happens is that the FUN token is still young, it barely has a short history, it is somewhat difficult to foster a community regarding the FUN token in a short time, the great advantage it has is due to the reputation of the site, It is known to be something protected or centralized by the platform, this is good because it is understood that it will not be a scam, but the uncertainty of the market in these times has been very high.
Although the price has not risen, it is not that it has fallen much, and that is a good sign before the market, because the fall in BTC bleed all the alts and tokens, except 3 or 4 alts, and this is because those that they are Hodlers who did not sell their fun tokens, they have only been relying on the token, in their future, I think that when Bitcoin rises in price, the Fun token will be sustained and with enough liquidity, very few tokens reach that level.