According to this link, a bloomberg news site, it was mentioned that there are two hotels in LAS Vegas that accepts bitcoin as payment for hotels, food and drinks. If you want to visit this place as a tourist or to gamble and you happened to lost your money to gambling you can always use you stored bitcoins to get a room to sleep and relax and enjoy the food and booze.
It is good for a business to accept different kinds of currency whether physical or digital in form. So for a business to accept bitcoins like a hotel, it does increase its net value by some margin. I hope a lot more businesses has this kind of acceptance to other forms of currency.