How is it that there is a signature campaign running and there is nobody managing it? Is that even possible. How are the participants vetted and chosen? How are their posts regularly checked and counted? How do the participants get paid? How are they assessed whether they're still worth keeping for the week that follows? Certainly, it's not being run by a bot or an AI.
All this means there must be somebody out there managing the campaign. Whether that is hired from the forum or somebody belonging to the team itself or a staff who is also doing other tasks for the company, the point is somebody is a manager for their marketing here.
Even to a shady company as 1xbit, I guess they didn't just accept all applicants on a first come, first served basis and pay them weekly without even counting their posts or checking whether they're posting or not. There's always somebody managing the promotion.
In order to keep going they launched another campaign. That is having two campaigns simultaneously. This went on untill their spreadsheet was no longer visible and no one was coming out public to announce as the manager. This was exactly when no one was playing the role of a manager. They no longer check quality of post, they no longer check how many days it took to complete the post, just that someone was sending payment weekly. Someone sending out payment doesn't really mean they are managing the campaign. Besides, some managers do not make payment but the team does. It will be right to say that at a time, 1xbit had no manager.