Is it even possible not to be desperate in times like today?
I think its not. Basically every single project screams about itself with unrealistic superlatives.
Everybody wants bigger piece of this crypto-cake, enthusiastic exaggeration is getting really tedious.
The most effective way of spoting scam projects is limited awareness creation, i meant real projects cares less about the awareness and belief more in action...
I would even add that those projects, even slightly based on mainstream social-media, are most likely complete duds.
If something is good, useful, innovative and ground breaking in general, not much of advertisement is needed.
It will go viral regardless of adds, tweets, and encouraging campaigns. Real hype is better than fake noise.