There are many aspects that may hold back new people to use Bitcoin. The media aspect is a big part of it. They have been reporting bad news after bad news. When there is a bomb explosion somewhere in the world, they directly say it is financed with Bitcoin while there is no proof at all. I never see them report anything good when it comes to Bitcoin.
Paypal does have more fame than bitcions and, apart from that, many people don't know yet how to handle with bitcoins.
Paypal is also more secure at this moment, so I guess that's another reason why people choose it.
Bitcoin doesn't annoy you with frozen funds, Bitcoin doesn't bother you with silly charge backs, and above of all, you are the full owner of your money with Bitcoin, and you're invested in it because you own Bitcoin.