A casino always looks for the best in marketing because it knows that it is a safe investment, as I have said in previous threads, there comes a time when marketing pays for itself, in the case of casinos that decide to hire an influencer it is because they want to bring in mass players to your casino, it is normal, the more players enter the more money enters the casino and the more winners too, this is something that I see as growth, which has a high cost, well yes, but it is worth it, because an influencer will always bring many people with him to follow him wherever he goes.
ads then we could really say that its worth but if didnt really give out any positive results then it would be an another story.In any business then exposure and marketing is really a default thing to be considered.
You cant just built up and make some business and doesnt have any allocation or funds for the sake of marketing then having no exposure would lead your business into failure or complete disaster.
If people wont be finding out its existence and even on seeing it but not really something interesting it would be still ending up on the same outcome.