Binance has a lot of capital they are growing and expanding. I don't know though why they targeted coinmarketcap, maybe they have a big plan after all.
And then we have to wait and see what will be this big chances. Are they going to not accept scam advertisements now? This is what majority complains when visiting coinmarketcap, a lot of banners and the old management doesn't give a damn if they advertisement a scam projects on their site. I do hope that with Binance, it will chance.