For the effort, Italy's Juventus Football Club, which boasts Cristiano Ronaldo as a current team member, is teaming up with Socios.com to launch the "Juventus Official Fan Token." The token will be initially distributed via a "Fan Token Offering (FTO)," according to a press release Monday
https://www.coindesk.com/juventus-soccer-club-is-launching-a-crypto-token-to-give-fans-a-voice/
Cool idea in my opinion it can strengthen relations between c lub and fans
The token, which will be tradeable on the Socios platform against its native $CHZ token, will allow the fans to vote over an upcoming mobile app. With the platform, fans can respond to Juventus ballots, allowing supporters' "voice to be heard, and creating an emotional connection between the Club and its fans," the club says.
Like i see PSG has similar idea
Just two weeks ago, top French league team Paris Saint-Germain, revealed plans to issue its own cryptocurrency as a way to incentivize participation from its fans around the world. That project is also being conducted in partnership with Socios via a similar Fan Token Offering.
Looks more clubs will join crypto
In fact, Socios indicated in today's release that it hopes to engage with more soccer clubs, possibly as many as 50, going forward.
Maybe will be possible to trade FC Juventus token against PSG token lol