first of all mot marketing in the crypto industry is lying to people. That is not just Rijk's opinion that is just a fact. People who are into certain coins just for profit whilst trading don't care. If you see that 94% of ICO's are scams who never make it to market you cannot deny there is a lot of shady business going on in the "crypto" world. Problem is most of those scams aren't even crypto since there is no working technique and innovation, it is just.....marketing....
About your question to market: yes there are plans but since they are still busy rolling out Pow2 ( we are only at phase 3 ) and smoothing out some issues there were i think its too early