Nxt Ad Server
I've been talking to people at inclick.net about integrating Nxt support into their ad server. The are saying they would be willing to add such support for the right price, which is to be determined. I wanted to throw the idea out there to see what the community thought.
Money flows through the Network as Nxt
The idea would be that advertisers would load their accounts with Nxt, and would be willing to pay X cents per click on their ads, we'd likely measure the ad prices in dollars and convert the fee for now due to price stability concerns but send the appropriate number of Nxt from the advertiser to the publisher upon someone clicking on an ad, and using inclick.net, the ads are contextual and try to match what is on the page, similar to Google Adsense.
Forgers are rewarded anytime someone clicks on an ad
Where it gets cool in my opinion is that anytime someone clicks on an ad, we would take some profit from the money going from advertiser to publisher and split it between the company and the current Nxt forger. Meaning increased and hopefully more consistent amounts made by forgers. We would need to be able to support payments smaller than 1 nxt to the forgers as this would likely be less than 1 Nxt that we could afford to give away per click but I'm sure that would be worked out with the Nxt team if we are offering to 'give away' free Nxt.
Share Ad Revenue with people who share your article and therefore send you 'free' traffic
The other cool and unique feature is that we would allow people showing our ads to add a little button similar to a 'share on facebook' button, this allows people to share a link to this website that is displaying the ads, probably within an article and in exchange they too would split the money the publisher earns for any ad clicks generated by traffic sent by the person sharing the website. So for example Bob links to Alices article. If Charlie reads Bob's article, clicks on the link, then clicks on an ad on Alice's website, even on another page, Alice and Bob split the money earned by that click. I think this is a cool idea by itself, I've spent some time analyzing that business and think it has potential by itself. The advantage is that by using Nxt to pay for shares, we can both get Nxt in the hands of many new people but also eventually have lower transaction fees than fiat and work with micro-transactions easier.
A few example scenarios where this second feature would be appreciated:
-Someone shares a link to a cool website on twitter and earns money by sharing pages that contain our ads, especially if they had a large enough following.
-Someone would like to quote an article within their own article and they get an extra thank you for it, meaning they'll prefer to use links to sites showing our ads, which will get increased traffic.
-Include 'interesting articles' link boxes contextually matched to the website, send traffic to other websites and get paid when they receive clicks on their ads
Final thoughts
I've worked through the math myself and am satisfied that if people were researching a certain topic and came across a website using our 'Earn Nxt for Sharing' System, it would be worth their time to use our links instead of others and could increase the money made by an online article by at least 10%, possibly 20% as opposed to linking to sites that don't use our ads. Happy to share that math here.
We could seed the ad network using affiliate ads from a place such as commission junction to solve the chicken and egg problem of getting such a network started and initially primarily look for publishers.
What do you think about this idea?
So the question I'd like to know is, how do people feel about this idea? Agree it's worth the time and money to get it up and running? Currently just testing the water before pushing forward with this.
After much searching, I'd say either going with them of the open source 'Revive' ad network seems like the best choice to me. using revive would allow easily displaying Google Adsense ads through them and be open source, which is always nice. Inclick on the other hand claims to prevent people trying to game the system and make fraudulent clicks, which I would consider necessary and seems better developed to me.
I have some money I'd be willing to put toward this idea but I'm sure not enough to finance inclick integrating all of this, if there would be a bounty on such an idea would it be possible to get something in advance, perhaps sent directly to the inclick.net staff to pay them to integrate this? They say they are willing to do the integration and that the only way to get Nxt to flow through the system is for them to do it. Again, price is to be negotiated, possibly getting multiple quotes depending upon which features were initially integrated. Once set-up, I'd be happy to admin the site if I could negotiate a salary/percentage of revenue earned for admining the website. The rest would flow to the investors who make this project possible and the forgers.
Perhaps ideally a decentralized version of this could eventually be run by the Nxt network making the forging fees a little bit more natural but for now it would be centralized. They already intend to eventually add decentralized file storage which would be useful. From an advertisers point of view, one plus for decentralizing would be potentially more ads would get through ad-block like systems since they are served by different IP addresses.
Sounds interesting, the more ways we can find for people to use NXT, the better especially if it increases the forging fees.
However, without actual costs I can't analyze if it actually makes sense. I encourage to push onward and getting more details
James