Topic: [VIDEO] New Animated Bitcoin Video! "Screw Banks" make it viral! - page 2. (Read 6151 times)

In context, the only plausible meaning for "screw banks" is that you should view banks with contempt. Much like "screw you".

Yep, Marketing 101.  Know your target audience, get their attention, and speak to them.

I agree with you that that is precisely the message/attitude that is conveyed, and the intended meaning of "screw" in this video.

If you re-listen to the last few seconds of the video you will know the context, and it is not "to threaten" or "extort" or "cheat".   They would have used the phrase "Fuck banks" but couldn't for obvious reasons.  To me, there is little doubt as to the meaning.

As far as to whom a message must resonate the most with (assuming there's only one message to deliver), see the left half or so of the following:



 - http://payments.intuit.com/mobile-payments-infographics

This video was really needed. The fact that only the one humorless, pompous ass in this thread does not like it is further proof that its well done. I will definitely use it in my presentations.

I liked the video, pretty cool. We also need to introduce Bitcoins into the National Education Curriculum to accelerate it's acceptance.

I think a better approach would be.

You are screwed by the banks. Here is how they do it.

etc etc...

End

If you realize its stupid, use Bitcoin its great.

Or something like that.

In a sense, the thing that some people here are angry with this video, is a very good sign. Effective marketing usually doesn't make everyone happy - it can make some people possibly very upset, while other demographies will dig it.

I think you are underestimating that demographic. OK, the vocal people of that demography probably aren't buying stocks and probably aren't wall street customers. But they are _very_ visible in the political discussion, at least how I see it.

And the guys criticizing this issue fail to see the point - they glorify their own political worldview and ideology, not understanding that the idea of this kind of videos is to spread bitcoin widely and far, to different cultures, different political ideologies.

While this video probably didn't catch the viral effect (or maybe did, I don't know the numbers), the next video might. Just keep producing them, for different demographies, different viewpoints etc. Don't keep bitcoin as a crypto-nerd - libertardian - laissez faire - anarcho-capitalist -thing, if bitcoin stays attached to those ideologies it won't catch on.

If I sell a GPU for 150€ with PP, I need to be paid 155.64 EUR according to http://www.gregledet.net/ppfcm.html
If I sell it via bit-pay, I need to be paid 155.985 EUR. Above, it gets even worse.
Might be nice for selling bumper stickers or stamps, but a flat 3.99% fee is still more than PP charges - and you can get discounts there as merchant as well, depending on your volume.

Also BitPay charges you more than 2.5 cents if you sell it for 2.50 USD and actually want to get USD as you would get with PP as well. If PP invented their own internal "PayPalcoin" - would you like to get paid in that?! Most merchants probably won't, I guess that's one of the great things about BitPay in the first place, that you don't have to even care about Bitcoin at all to offer it to your users and you'll never even have to touch a single Bitcoin.

By the way, the risk that bit-pay freezes funds is also there - they can even freeze BTC funds, since payment is not done directly to an address that you control as far as I understand.

Anyways, not to defend PP in any way (I only use it to pay myself and if I ever get payments there, I usually pull them as fast as possible) - but if I want to sell something for EUR and get EUR for it, PP is still cheaper above ~100-150 EUR than BitPay. The possibility that your account gets frozen or payouts get delayed is there in both systems, BP has the advantage that they are still small though and might have to care more about their customers. Also they should have no problem with reversed incoming transactions...

Well, back to the video:
Let's assume, I like it (for whatever reason - I'm angry at my bank, charging me for simple transactions, I like the general idea of a "free" money...) - what should I do next? There is no "Buy Bitcoins now with BitPay" or "Go to ... and get them at the current daily rate" or anything else. I'm excited now about Bitcoin but completely without a next step I should take. This means I'll either google, check Wikipedia or simply "like" the video and forget about it...

There is a line in the video "You're upset with Wall Street but you keep buying their stocks." I don't know anyone who uses rhetoric like that besides Occupy Wall Street. Wall Street != the big banks like Goldman. I'm already aware of the message in the genesis block, but I think bank bailouts are a different issue.

By the way, this line goes to show how ridiculous the video is. The "demographic" this video is "targeting" does not buy stocks or trade with brokers (in general). I'm sorry, but upper and middle class people who do do those things, are not going to fall for this kind of demagoguery.


Not at all. It's not "screw off," it's "screw." Dictionary.com defines this variously as meaning "to coerce or threaten"; "to extract or extort"; "to cheat or take advantage of someone"; "to practice extortion." There is no ambiguity at all with regards to what this means in American English, though perhaps there is with respect to other dialects of English.


I'd possibly contribute as well, but can't spare the time to set it all up myself.

You have a good point here and I do agree with the tone issue. It's up to us to spread these type of videos to the right audiences because it's not meant for everyone.

I don't go and spam this video everywhere, I have some groups in Facebook where spreading this video would be ridiculous. But on one hand I happen to be a former prominent Zeitgeist movement member in my country which means that I'm in many large groups related to that and a good number of friends are related to that well, and they could very well like this type of video, so it makes sense for me to post it on my wall and certain groups/pages.

So in conclusion, it's a valid point that this vid should not be spammed everywhere without thought, it could have harmful consequences as well. This is done mainly for the OWS crowd so spam it in places where there are a lot of that crowd.

There are two types of videos you can make, other one is the general type which is weusecoins and another one is where you go straight to the points that a certain crowd cares about and stick with it. What we need next is a video with libertarian tones and libertarian concerns. We could also benefit from a technical video that is meant for geeks and focuses a little more on how Bitcoin actually works and how FPGA's are awesome.

In fact wasn't there a vid planned for the libertarian crowd? I think there was a thread about a good animator possibly doing something like that. Sounds great to me and I'd be happy to help crowdfund that as well.

I have no problem with marketing to a specific audience in the way you deem the most effective. I just worry about the damage done if people will "Promote it on Facebook, Twitter, Digg, everywhere you can!!!" and it will be exposed to a wider audience, creating negative publicity.

Also, it's not just about the content. The voice, the tone, the choice of words, a lot of things raise red flags for me.

Exactly. People who dislike this video based on the content are clueless about marketing. This is aimed at a certain crowd and I like it in that context. It's not meant for people who do not think that our societal problems are systemic. Marketing is about segmenting and it's actually very rare that a piece should be directed at "everyone" in general. In fact I think Bitcoin simply does not appeal well to "everyone" no matter what type of video you make, even the weusecoins vid is not an "everyone" type video, simply because Bitcoin is not, at least not yet, an "everyone" type project.

My only problem with this video is the tone of the speech. The voice itself is great, I like it a lot, but the tone has that strong American commercial style, very over the top. In Finland that kind of commercial would be laughed at, not because it has good jokes but because the entire vid sounds too much like an American commercial. So this is basically why I would eventually like to perhaps see new voice overs in other languages or even an alternative, European style voice over in English.

But this is just my constructive criticism, other than that I really like it and have no problems with the content. It works well with a certain crowd and that is the crowd it's directed at, so there is no big issue here.

This video isn't aimed for the normal people. It is for the zeitgeist-y anti-banking people, same niche as Max Keiser is targeting. weusecoins.com is for the mainstream.

-1. If I had seen this video when I was first introduced to Bitcoin (and hadn't been already familiar with the concept of cryptocurrency), I'd run for my life and wouldn't come back for a year or so. It only alienates normal, non-anarchist people.

I agree though that making your audience believe they already agree with you, rather than trying to convince them of anything, is a sound Demagogy technique.

Good job guys!

Yeah, that's why I asked for an address to donate to the people responsible for the video.

Who is lovebitcoins?  Are they solely responsible for the video?  Are they btcpay?  Are they piratemyfilm?  Are they something else?  Sorry if this sounds stupid.  The video is awesome; the confusion over this menagerie of organizations was slightly less than awesome.

Again, thanks for the great video!

Well, if someone thinks they can do a better video, why not create one? It was crowdfunded operation, and if you have a good proposal, you will surely get investments.

I liked it - a little humorous and simplistic, this will work for certain kind of people.

MPEG4 version 2, which may or may not be in an FLV wrapper depending on which file you downloaded (YouTube doesn't like to make this simple).