Pages:
Author

Topic: Will Circle be doing any prime time Television Ad? Here's why they must - page 3. (Read 4039 times)

legendary
Activity: 4396
Merit: 4755

That's the whole point of publicity, making things attractive and desirable. i.e. a debit card is just a piece of plastic, but throw some adverts with hot girls in a hot tub in paris and suddenly average joe wants to apply for one.Throw a couple of cute meerkats in there and I want one too.

all you care about is people buying coin. you dont care about the bitcoin infrustructure, usage, features of bitcoin... you just want a price spike..

seriously your mindset is still in the pump and dump and run back to fiat land with a bank account full of bank notes, i do not believe one bit that you truly understand bitcoin and its benefits vs fiat
legendary
Activity: 3038
Merit: 1660
lose: unfind ... loose: untight
Advert for coca cola = instant desire to actually want coca cola...

When I see an ad for coca-cola, I merely shudder at the knowledge of how many people willingly ingest so much of that poison.
sr. member
Activity: 714
Merit: 251

....more work needs to be done to make bitcoin practical for average joe to buy rent/groceries(real lifestyle )
PLEASE will people stop thinking that advertising is needed for user adoption purely for a price rise, and think more about bitcoin adoption due to usability and desire to actually want bitcoin.

Average joes use western union all the time. Fact. We don't have to wait for piggly wiggles to come on board. Come on. And please stop being so against advertising. we need PR! Urgent! I promise you it will make a difference.
Advert for coca cola = instant desire to actually want coca cola...

You were saying..??


The thing is bitcoin is not attractive to the "average joe". We need to make it attractive!

That's the whole point of publicity, making things attractive and desirable. i.e. a debit card is just a piece of plastic, but throw some adverts with hot girls in a hot tub in paris and suddenly average joe wants to apply for one.Throw a couple of cute meerkats in there and I want one too.
legendary
Activity: 3052
Merit: 1273

....more work needs to be done to make bitcoin practical for average joe to buy rent/groceries(real lifestyle )
PLEASE will people stop thinking that advertising is needed for user adoption purely for a price rise, and think more about bitcoin adoption due to usability and desire to actually want bitcoin.

Average joes use western union all the time. Fact. We don't have to wait for piggly wiggles to come on board. Come on. And please stop being so against advertising. we need PR! Urgent! I promise you it will make a difference.
Advert for coca cola = instant desire to actually want coca cola...

You were saying..??


The thing is bitcoin is not attractive to the "average joe". We need to make it attractive!
sr. member
Activity: 714
Merit: 251

....more work needs to be done to make bitcoin practical for average joe to buy rent/groceries(real lifestyle )
PLEASE will people stop thinking that advertising is needed for user adoption purely for a price rise, and think more about bitcoin adoption due to usability and desire to actually want bitcoin.

Average joes use western union all the time. Fact. We don't have to wait for piggly wiggles to come on board. Come on. And please stop being so against advertising. we need PR! Urgent! I promise you it will make a difference.
Advert for coca cola = instant desire to actually want coca cola...

You were saying..??
legendary
Activity: 3038
Merit: 1660
lose: unfind ... loose: untight
Do we crowd fund a prime time TV ad that runs for 6 weeks? Does Circle have this idea up their sleeves? Is it part of their VC funding?
Circle is great, but its useless if the only people who know about it are in the Bitcoin community. Im getting excited just typing this ... !

Circle engaging in TV advertising might be a good idea. Maybe you ought to write them about it. I wonder why nobody - not Jeremy Allaire, the other VCs who invested tens of millions of dollars, their Boards of Directors, other advisers, nor their employees - thought to engage in any publicity?
legendary
Activity: 1120
Merit: 1000
circle has just started,it is a new enterprise that it is not even established along bitcoiners
maybe in some time if they can afford it
hero member
Activity: 980
Merit: 502
Well Circle has not gone full public yet. They're rolling out their service gradually, accepting new members on invitation only atm. I received my invitation to join like 3 weeks ago and I gotta say I'm really impressed with their service. They make it so freaking easy to buy Bitcoin. I've linked my Visa to my account and I can upload money instantly which automatically gets converted to BTC at market rate. You can buy up to $500 worth of BTC per week. I'm pretty sure they'll start advertising properly once they are fully open to the public. They're gonna be a massive hit for sure  Smiley

huh they went full live yesterday? anyone can sign up now ?
legendary
Activity: 1148
Merit: 1000
Well Circle has not gone full public yet. They're rolling out their service gradually, accepting new members on invitation only atm. I received my invitation to join like 3 weeks ago and I gotta say I'm really impressed with their service. They make it so freaking easy to buy Bitcoin. I've linked my Visa to my account and I can upload money instantly which automatically gets converted to BTC at market rate. You can buy up to $500 worth of BTC per week. I'm pretty sure they'll start advertising properly once they are fully open to the public. They're gonna be a massive hit for sure  Smiley
sr. member
Activity: 266
Merit: 250
I think international remittance will definitely be one of the killer apps of Bitcoin. There was actually a good reddit post/comment about it yesterday (see http://www.reddit.com/r/Bitcoin/comments/2hsj38/holy_smokes_bitcoin_im_freaking_outand_western)

However, I don't think prime time Television Ads are necessarily good for Circle. TV Ads are generally good for 'awareness' but poor for actually getting users and conversion. There are many channels they can target, for example Search Engine Marketing, SEO, Facebook/twitter ads, all aimed at the mainstream market. But the benefit is that there is an actionable task for these channels, such as a click, which is trackable.

In a few years, when Circle has exhausted all other marketing channels, then I think TV Ads will be good to keep up the general level of awareness  Smiley
legendary
Activity: 4396
Merit: 4755
1. i do beleive that BUSINESSES need to publicise bitcoins the same way VISA publicises FIAT. as bitcoin/FIAT are just a currency(bitcoin especially)
2. i do not believe that BUSINESSES should be in a big rush to publicise user adoption yet, as we are still in the innovation stage where more work needs to be done to make bitcoin practical for average joe to buy rent/groceries(real lifestyle stuff)

i think bitpay and circle will probably do prime time TV adverts, but only when they have profits to cover the advertising costs, without harming their business models and also when they know for sure that people can truly live a healthy life on bitcoins. otherwise some average joes will still view bitcoins as a gimmick, thus wasting those businesses alot of money.

take redbulls 'stratos' event (sky diving from space), which was world wide coverage and a multiple hour event. not simply a 45 second TV advert repeated 10 times during superbowl.

redbull also had over sporting events on that same year so the increased sales due to awareness of redbull because of just the sky dive may be less then financial results. year-on-year.

well here are the financial results of redbull PRODUCT SALES
they only had a 3.1% rise in product sales after the skydive (difference of 2012(pre skydive) and 2013(post skydive)).

bitcoins market cap and/or singular price varies by more than 3% each day/week without businesses needing to spend large amounts on advertising.

so in short
businesses WILL advertise their bitcoin services.. but only when the time is right and only when they see that their is good reason for people to jump on board.

PLEASE will people stop thinking that advertising is needed for user adoption purely for a price rise, and think more about bitcoin adoption due to usability and desire to actually want bitcoin. AGAIN when shouting about advertising needs, do not selfishly think about a price rise simply so you can profit. bitcoin is a currency that we should be growing. it should not be about a quick profit to then return to FIAT and store worthless bank notes in a bank account.
newbie
Activity: 44
Merit: 0
I am reading that Circle is a solution that makes Western Union obsolete.

Now the only problem: The consumer public has no idea Circle exists. And definitely won't be connecting the dots that the billions they send home via wire or western union can now be sent home instantly, and "nearly free".

The solution? Imagine Circle putting ads on TV. Prime time. All 50 US states:

"Send money home to your family in other countries for nearly X percent less. Digital Remittances are here. Goodbye Western Union".
How long would it take for Circle to blow up, and Bitcoin to become the prime source of remittances in the world? A few months? Tops? A simple set of television ads making the public aware of this service would ELIMINATE the problem of "no consumer incentive". At least in the remittances market. It would simultaneously boost bitcoin to the Moon.

Do we crowd fund a prime time TV ad that runs for 6 weeks? Does Circle have this idea up their sleeves? Is it part of their VC funding?
Circle is great, but its useless if the only people who know about it are in the Bitcoin community. Im getting excited just typing this ... !
Pages:
Jump to: