Large price rises can be helpful, because they enable you to say things like "I just turned $13,000 into $25,000 over the weekend."
That gets people's attention.
As well, we have great graphics than can help illustrate why Monero is going to be a very big deal in the future. Of note is the professional chart showing how Monero is essentially the holy grail of money. (
https://i.imgur.com/E3KA0Ug)
I've been talking about crypto relentlessly for years now, and I know I've likely annoyed the hell out of some people, but enthusiasm is contagious: if you believe in Monero like I do, you need to have it too. Your enthusiasm needs to be so bright that it inspires others to want to talk about it too - that's how a movement is created.
Monero might be a very real thing, and it might be one of the greatest technological advancements in the history of our civilization, but if people don't know about it... It is meaningless. The problem we face is that Cryptonote is so intricate that it becomes a challenge to express to the average person why this matters in their life.
But it is possible. More than ever, citizens everywhere are excited about money and rethinking ways to get involved with it. I hear more stock market 'watercooler chat' now than I've heard since 2007. We need to recognize that this is not some obscure nerd toy - you have the extreme fortune of being involved with one of the largest financial networks on Earth before anyone else knows about it. Don't keep that secret to yourself!
There are a lot of great arguments to help the average person understand why this is important: "Don't you think the average wealthy individual will be interested in a secure and private financial network that lets them store their wealth where no one can touch it or track them?", "If the smartest people in the world didn't think this was possible 20 years ago, don't you think there is likely a lot of powerful interests carefully considering how to best use this powerful invention?", "People thought Bitcoin was foolish too, but it entered 2013 at $15 each and ended 2013 at $750 each", etc.
In fact, a few people have even expressed interest in owning some Monero. Of course they have gotten the standard warnings: "I'll help you, but realize this is extremely risky, and you may lose every cent you put in...." But they seem to understand the risks and want to play.
Maybe we will all lose our money, and maybe not. It's a risk, and risks are necessary in the financial world to grow. I know this though: there are few, if any, more pure and honest economic projects out there than this. The fact that it just might have the largest growth potential of any asset in the world is icing on the cake.
Don't promise people the moon: you can't promise them that. Promise them a chance to be part of the initial cadre of what may become the future financial Internet, because that is an honest statement. Let your excitement be so virulent that others catch it too. We are, whether we realize it or not, by virtue or circumstance, one of the most important people on Earth.
Let's act like it.
The part about wealthy people wanting to store their money without being tracked is probably true.
The other side of the coin is when a wealthy person looks at monero they probably see a new technology that needs to stand the test of time.