Check out the team's blog post on the latest plans
Check out the announcement here too!
Don't worry every project in the begining will be like that but once they start keep rolling the price of Dooh will start increasing. Team members are doing their best to get more advertising for the billboards in the specified malls. This thing will distribute to the entire world until their desired target of advertisement reaches daily.
And this early stage I am not that worried about price but I would love for DOOH to get into an exchange that provide us some good liquidity
They will do their best to get the good outcome when they start listing in the more exchanges, the team is very serious about the project which they want to explore the Billboard in every country, we have to think twice good things will always take time to get more reputable in the market.