I don't see this as major dumps. The trading volume isn't high. It's not mass selling, just not enough buying.
Yes.. We need marketing team.. PR is only one thing.. apparently :p
We have a lot of talent in community.. now it needs to be directed.. From foundation POV we will probably soon "employ" vonspiel (for a discount) to focus our talent.. He's enthusiast BC holder and does marketing for a living.
Well, will update here and on www.blackcointalk.org (new forum) after we've talked more details..
Anyway yes its time to come up with a plan