As a lottery reward, you could also give the winners some small amount of BTC (0.001, 0.0001 or such) as a side bonus (I think the premine should cover it). Maybe it would generate more interest in this coin.
People would not dump the coin quickly since it does give them a chance to win BTC, and others would buy the coin for the fun and mostly - getting the chance to win some real BTC. That would probably stabilize the coin after a few rounds and give it a nice incentive to go on.
And also i do not hold the premine and i'm not the dev of NDL. it is @HisHollyNoodliness. and as of the initial idea 50% of the premine is reserved to be donated to a Science and research orgonisation. I recieved a bounty of 100k NDL from him as a bounty and an extra 250K NDL for the promo. the promo funds have been utilized in the Lottery pot itself, you could find the details in the OP of the Lottery Thread.
If the current Lottery becomes a success, i'll be launching a bigger lottery and another different(still not decided) game for the promo.
I'm running the Lottery free for a few Draws just to boost interest of the miners to use the coin till a proper market and game sites are established.
NDL is a good coin to start for the newbs and miners with low hashing power.
Right now i'm planning to open a pool and later a promo site for multiple coins including NDL.
I thank the community for all the support.