Quote
Lack of marketing and PR has become the leading cause of legitimate projects to fail. Little to no focus is spent on attracting new users outside of the crypto community, and virtually no effort is made to educate consumers on the numerous benefits of cryptocurrencies. There are over 7.1 billion people living on the planet, and less than 2 million people actively use cryptocurrencies.
The Bytecent project will revolutionize the way cryptocurrencies are marketed and promoted while changing the general perception that cryptocurrencies are "nerd money." We will make use of both old and new media to educate consumers on why Bytecent is a better option to traditional payment methods.
Press Releases
Press releases will be a vital tool in disseminating frequent information about the Bytecent project. The press releases will focus on specific content to assist contributors, consumers, and other target groups in learning more about what Bytecent has to offer. At least two press releases will be issued each month to maintain our relevancy in the market.
Print Advertising
Print advertising is still one of the most effective ways to get information out about a product or service, and we plan to use print advertising to our advantage. Placing ads in technology and financial related magazines will allow us to educated new users while appealing to users already familiar with cryptocurrencies. The use of QR codes along with other interactive features in print advertisements will open up new channels and help bridge the gap between our offline and online presence.
Radio Advertising
Radio advertising has significant advantages over TV ad spots. Radio ads are typically cheaper than TV advertising, and Radio ads can be targeted to a narrow audience and reach people within that audience wherever they go.
Radio advertising will provide us with the opportunity to introduce Bytecent to millions of people while keeping our advertising costs down.
Webinars & Offline Workshops
The biggest hurdle with any cryptocurrency is educating consumers and merchants on the benefits of using a cryptocurrency. Advertising alone will not be enough to change the way people have been buying goods and services for decades.
We will conduct monthly webinars and offline workshops to teach consumers about Bytecent and why it is a better option compared to fiat and credit cards. We will also spotlight all the advantages of accepting Bytecent as a merchant.
The Bytecent project will revolutionize the way cryptocurrencies are marketed and promoted while changing the general perception that cryptocurrencies are "nerd money." We will make use of both old and new media to educate consumers on why Bytecent is a better option to traditional payment methods.
Press Releases
Press releases will be a vital tool in disseminating frequent information about the Bytecent project. The press releases will focus on specific content to assist contributors, consumers, and other target groups in learning more about what Bytecent has to offer. At least two press releases will be issued each month to maintain our relevancy in the market.
Print Advertising
Print advertising is still one of the most effective ways to get information out about a product or service, and we plan to use print advertising to our advantage. Placing ads in technology and financial related magazines will allow us to educated new users while appealing to users already familiar with cryptocurrencies. The use of QR codes along with other interactive features in print advertisements will open up new channels and help bridge the gap between our offline and online presence.
Radio Advertising
Radio advertising has significant advantages over TV ad spots. Radio ads are typically cheaper than TV advertising, and Radio ads can be targeted to a narrow audience and reach people within that audience wherever they go.
Radio advertising will provide us with the opportunity to introduce Bytecent to millions of people while keeping our advertising costs down.
Webinars & Offline Workshops
The biggest hurdle with any cryptocurrency is educating consumers and merchants on the benefits of using a cryptocurrency. Advertising alone will not be enough to change the way people have been buying goods and services for decades.
We will conduct monthly webinars and offline workshops to teach consumers about Bytecent and why it is a better option compared to fiat and credit cards. We will also spotlight all the advantages of accepting Bytecent as a merchant.
