All I'm doing is recognising that there is a significant segment of the market that will be wary of the current brand, which we might be able to reach, and brainstorming how we might reach it. If people genuinely believe that us launching a differently branded sister-coin might kill Darkcoin, then the implication that this is exactly what will happen when others inevitably do exactly what I'm suggesting we do. I'm very surprised that people think this is somehow "dangerous" to talk about. Surely it's more dangerous not to talk about it? Or y'know, we could just stick our heads in the sand and hope everything works out.
If Evan created a second coin, Darkcoin would lose its credibility right away. It would make Evan appear as a altcoin P&D creator and nothing more. Not to mention if it used the same damn specs, half the market cap would be destroyed. Terrible idea. The trolls have shown up. Darkcoin as a name and brand are gaining credibility and really starting to scare some people too. (Look at the last posts in the anoncoin thread. Seriously.)
There are now many services and references on the internet that point to Darkcoin (name wise) as well. Changing it would be a disaster. It would cause most people to loose faith in the community and also confuse new investors by not knowing if the project was changed, abandoned, or replaced.
Currently as it stands, I personally believe that the name should stay as Darkcoin and no spinoff coin should be made by Evan.
I'm not sure why people keep talking about changing the name. It's not happening.
You make a reasonable argument why it may not be a good idea to create a differently-branded sister coin. However, it remains to be fully discussed whether there is a significant market that may be reached by a more public-friendly branding, and also whether there is a significant threat of Darkcoin being usurped by a "light"-branded clone when it goes open source.
It's apparent that people feel very strongly about the whole topic of branding & reaching potential markets. There is also a lot of fear that this discussion is evidently bringing to the surface. In which case, I strongly urge you all not to censor the topic simply because it brings up bad feelings.
A sister-coin will destroy Darkcoin. Why ? Because if it reach a larger public like you think, has the exact same properties, and is made by the same dev, the former coin has no reason to exist and will not attract investments. Conversely, a clone will never have the primacy nor the productive dev behind Darkcoin. So you see from where the real threat come from.