As I said earlier the best way to promote something is to let others discover it instead of promoting it to them (which creates the reverse psychological effect of "they are trying to scam me") but in our time this means they have to google it. And googling darkcoin is problematic without a wiki entry.
+1
We need more hard information & genuine press; less cheap SEO tactics that make people think they're being scammed. The latter is what the pump & dump coins do, and it's why people don't take them seriously.
One thing that's desperately needed IMO is for someone with writing experience (I mean proper writing experience, not SEO shilling experience) to write copy for the official website.
I'd love to work on that one. I've done a fair of marketing copy for my own businesses. something that is clear, technical but a bit more in the vain of "financial" institution in its feel. IMHO we should probably steer away from formage animated gifs and other low brow gimmicks, and reflect a far more corporate and professional image that reflects the hard work of the dev. I do not wish to over step my bounds with our devs on this matter so some direction would help in forming the outline for the copy. In our brand standard there should a clear and concise message that reflects the values of this currency, whatever they may be.