First of all, thanks for following our updates!
We work closely with first projects that conduct their token sales using the Daox Protocol as it is in our interest to help them succeed. As you may know Daox is not only the solution for token sales, but also an ecosystem of crypto-related services (such as KYC services, bounty, ratings, marketing, etc.). So, on the one hand the DXC token is used to get access to such services, on the other hand the project is getting attention from the Daox community. They will definitely run their main sale stage with ETH accepted, and they will fund the development with the funds raised at this stage, while part of DXC tokens will be used for promotional and other service purposes.
By the way, you can always see how the process is going and how the funds are being spent as Daox Protocol makes it completely transparent.
So for the token holders this means that your DXC tokens will be dumped by the project once the token sale is finished and you can guess what will happen to the its price on exchanges.