I see it this way - and this is just my personal view: A decentralized project does not need a leader, does not neet a company and does not need a foundation. Futhermore, a well programmed decentralized project doesn't need anyone, who has more to say than others or takes the responsibility for either man power or planning decisions.
That's why I love decentralization and why I hate crypto companies. I would have never gotten involved in any of the other projects, who first think to form a company (for the image of course) and then start working in some old fashion structures.
But go ahead, it's a free world, why not making a foundation. It's just that I don't want to enter ... but who am I to decide anything
Now, I am getting back to work .. not because a boss tells me to, but because it is pure fun! Yet, I am not saying that getting rewarded is a bad thing! Everyone got to pay his bills.
You might not necessarily need a leader or leaders, but you do need a planner or planners. The community can be the final arbitrator, but you still need an individual, group or team to put forward suggestions for the community to decide upon and for the individual, group or team to action.
Getting the PR done requires ensuring that specified tasks get done and that the tasks are the responsibility of specific individuals. This way you ensure that all the tasks get done.
Updating the website can only be performed by those that have access to it and someone (or several someones) need to control the official email account for the project and ensure that the messages/Press Releases, etc. that go out, do so with the understanding and agreement of the community. These tasks cannot be performed randomly and need to be coordinated.
I'm willing to work as part of a PR team and it would be a good idea if we could identify who will be in the PR team now, to begin identifying and assigning tasks, in order to promote the Elastic project.