It is impressive. But it's rather the stupidity on whoever originated this idea than Bob's ingenuity.
It still boggles my mind how anyone could let people like these in through the back door and getting a free ride on the ICO. It's just astounding. Especially considering how they sacrificed a long-term goldmine for a few quick bitcoins. Had this thing actually taken off then these people would be sorted for life through the exchange transaction fees. So fucking stupid.
If you give to most dev around anything greater than 100btc, they will probably give you for free their own mothers...
They don't care about the project, they just here to collect the IPO fund, anything Bobsurplus proposed them is a lot more than
what they were hoping to get on their own.
There is no project, just idea of project which have been around for quite while, so they can always claim that they will do something and Zimbeck was recruited by BobSurplus (and with BobSurplus money) you understand that the original dev didn't have any project to start with when he started his coin.
They just are a bunch of scammer, and weren't even supposed to deliver anything
How much Bob made? 
