True, it's a bit longer to begin the world cup competition but preparing in advance is good.
The World Cup competition is still long in the next 4 months but prepare careful planning starting from now, I recommend a unique competition to hone analysis in each match, not only for the guessing and high reward competition, maybe an impressive competition in every match that has never been there is a forum.
From experience in my city, the world cup is one of the big sports to make people interesting in put a bet, especially betting in crowded places like coffee shops, traditional markets, and even in restaurants in front of the police station sector. So there's no reason to begin thing how to get more bettors.
The World Cup competition is most awaited by football fans from around the world every 4 years, I liken it to a big party of football fans enjoying every match to defend their respective teams, World Cup reviews will be the main topic in various places in coffee shops, restaurants and other venues, as well as more active gamblers to bet on their respective teams until the finals.