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Topic: How Crypto casino market themselves? (Read 3445 times)

legendary
Activity: 2702
Merit: 1465
June 19, 2024, 01:25:49 AM
May of these crypto gambling platforms target on website and social media groups that can generate traffic for them in other to gain more exposure of their platform to their target audience, which is one of the reason  for making promotions, it is what the people are aware of that they can make patronage on, even if it may demands the sacrifice of little finances to secure this as well in achieving it. 
I believe that this is exactly what some crypto casinos do and they should of course advertise their services through many different communication channels.  Naturally, it is preferable to use a communication channel in specialized communities, which represent the target audience of practicing gambling players.  But this is not the only category that a casino should keep in mind when advertising its services.  In the case of gambling advertising, in my opinion, the target audience is also young people, communities in countries where gambling is traditional, communities of people with incomes above the average for the country where they live, and so on. 
I think that the target audiences and specific groups of social network users that are interesting for casinos have long been calculated and advertising in them is in full swing.
Its standard
Its typical
Its traditional

When building up a business then it would really be just that right that you should really be that making up some allocation when it comes to marketing aspect. Yes, your site is good or having
that unique games and other interesting stuffs but since you have just that skipped out that marketing then it would really be darn useless on running one.
Why? On the moment that you would be launching and there would really be a only few will be able to see and notice about your new site then it would be something meaning up
that profits and revenue is really that greatly affected. When it comes to marketing and other stuffs then we do know that we are on a hitech era
where everything could really be advertised on different mediums.

The only consideration on here is that you should really allocated some budget when it comes to market. This might sound so basic and simple
but this is one of the most crucial point when having that a business.
Moreover, I would even supplement your clarification with the fact that the advertising budget itself must be large enough to really reach the real target audience of the service that the casino provides. 
If this service turns out to be unique, or at least new and potentially interesting to players, then the target audience should find out in various ways that such a service has appeared.  And that it is accessible and that any player can try it.  In my opinion, it is necessary to make sure that the description of the service or its visual advertising catches the player’s eye several times in different places and in different versions.  And all this increases the labor costs of marketing services several times and, accordingly, advertising costs. 
And the advertising budget itself therefore becomes significant even in comparison with software development and service support.  Sometimes the advertising budget of a game project becomes more than these costs.
hero member
Activity: 700
Merit: 577
Hire Bitcointalk Camp. Manager @ r7promotions.com
June 18, 2024, 01:43:43 PM
The target will not be the same because of the adoption of cryptocurrency. If Thailand was the target foe casinos then they will change targeted audience because Thailand is not Cryptocurrency friendly country and they have to look for a country that uses cryptocurrency and also check their gambling strength of the country then they can launched their casino services in the country. And also now they have changed their target to telegram.

Airdrops and Gambling will make telegram more populated than all other social media platforms in the world.
legendary
Activity: 1386
Merit: 1020
DGbet.fun - Crypto Sportsbook
June 18, 2024, 01:08:04 PM
May of these crypto gambling platforms target on website and social media groups that can generate traffic for them in other to gain more exposure of their platform to their target audience, which is one of the reason  for making promotions, it is what the people are aware of that they can make patronage on, even if it may demands the sacrifice of little finances to secure this as well in achieving it. 
I believe that this is exactly what some crypto casinos do and they should of course advertise their services through many different communication channels.  Naturally, it is preferable to use a communication channel in specialized communities, which represent the target audience of practicing gambling players.  But this is not the only category that a casino should keep in mind when advertising its services.  In the case of gambling advertising, in my opinion, the target audience is also young people, communities in countries where gambling is traditional, communities of people with incomes above the average for the country where they live, and so on. 
I think that the target audiences and specific groups of social network users that are interesting for casinos have long been calculated and advertising in them is in full swing.
Its standard
Its typical
Its traditional

When building up a business then it would really be just that right that you should really be that making up some allocation when it comes to marketing aspect. Yes, your site is good or having
that unique games and other interesting stuffs but since you have just that skipped out that marketing then it would really be darn useless on running one.
Why? On the moment that you would be launching and there would really be a only few will be able to see and notice about your new site then it would be something meaning up
that profits and revenue is really that greatly affected. When it comes to marketing and other stuffs then we do know that we are on a hitech era
where everything could really be advertised on different mediums.

The only consideration on here is that you should really allocated some budget when it comes to market. This might sound so basic and simple
but this is one of the most crucial point when having that a business.
legendary
Activity: 2702
Merit: 1465
June 14, 2024, 10:38:15 AM
May of these crypto gambling platforms target on website and social media groups that can generate traffic for them in other to gain more exposure of their platform to their target audience, which is one of the reason  for making promotions, it is what the people are aware of that they can make patronage on, even if it may demands the sacrifice of little finances to secure this as well in achieving it. 
I believe that this is exactly what some crypto casinos do and they should of course advertise their services through many different communication channels.  Naturally, it is preferable to use a communication channel in specialized communities, which represent the target audience of practicing gambling players.  But this is not the only category that a casino should keep in mind when advertising its services.  In the case of gambling advertising, in my opinion, the target audience is also young people, communities in countries where gambling is traditional, communities of people with incomes above the average for the country where they live, and so on. 
I think that the target audiences and specific groups of social network users that are interesting for casinos have long been calculated and advertising in them is in full swing.
hero member
Activity: 952
Merit: 555
May of these crypto gambling platforms target on website and social media groups that can generate traffic for them in other to gain more exposure of their platform to their target audience, which is one of the reason  for making promotions, it is what the people are aware of that they can make patronage on, even if it may demands the sacrifice of little finances to secure this as well in achieving it. 
legendary
Activity: 2590
Merit: 1882
Leading Crypto Sports Betting & Casino Platform

I share your point about Google Adsense, and even initially, I thought it was all about anything cryptocurrency, but later upon more research, I discovered that it has changed. Years back, due to many reasons, especially for the scamming tendency and popularity, Google decided to turn its back on crypto advertisements, which I also believe that regulations are contributory here. But recently, it started allowing it again, which is very welcome. Yet, on a closer look, I saw the adverts for normal cryptocurrencies like coins and tokens, but I never saw a single crypto casino advert. Also, I do not know of the exchanges, but if they've started allowing them, what about crypto exchanges, are they not almost the same in terms of risk and prones to scams?

So what happened is that the exchanges that some promote are brokers and most brokers now have a section to be able to do some trading with cryptocurrencies, they don't say it, but immersed it is there, so it is a bit of a hidden way of the exchanges that I have seen, although it would be good to see an exchange like Binance Nidel or another similar one, in this sense I think things are going to improve, I know what you mean by that, Google once did not want anything with crypto, but it is a fact that there is a lot of money there, and Google will say no to the money? impossible.

sr. member
Activity: 616
Merit: 274
We needed to have enough capital when considering having a gambling casino as been said earlier, also we may also have to understand the little aspect of the risk involved in having one because we are prone to attack in any form except if we are able to build a strong team that can fight back against any attempt on that, these and many more are to be in consideration before establishing a gambling casino and the gamblers will look in for them, not to talk of the funds required in marketing the platform. 
In building a business, of course, a lot of capital is needed so that the business they build continues to grow, the main thing in this case or the large amount of capital that is spent is how they maintain the operating system of their business game, so that it is not easy to hack. Of course they cannot move alone in developing their business, there are many ways they use to promote their products. They need or pay people or influencers so that the promotions they make make people interested in joining there and the influencers and people are given rewards or bonuses. additionally if you register it
hero member
Activity: 826
Merit: 641
Leading Crypto Sports Betting & Casino Platform


Well, there is the adsense modality, which is the most popular and the one that sells the most on Google, and it is also accepted because I have Always seen ads that are from exchanges that have to do with crypto and having Crypto is there in the middle. of bitcoin, then again you have to know how to advertise and that is a way of marketing, of course, but of course it is more Expensive and I think there May be a way to do it that Way , for me it has always been the best , but I think it's because Google has changed many Adsense policies, Because you can even Monetize with Natural traffic, many have resorted to cheating and I think that's why they are so Demanding now.

AdSense may not allow for casino marketing since I believe google doesn't support casinos advertisement but I have seen a few cryptocurrency excahges that got promoted and advertised on ads display, although casinos always fine they way into marketing themselves even though there have been some level of limitations to that public, there have been alot of restriction to Gambling promotions in most countries reason being that gambling is termed as a dangerous activities that could affects the individual financial life.
I share your point about Google Adsense, and even initially, I thought it was all about anything cryptocurrency, but later upon more research, I discovered that it has changed. Years back, due to many reasons, especially for the scamming tendency and popularity, Google decided to turn its back on crypto advertisements, which I also believe that regulations are contributory here. But recently, it started allowing it again, which is very welcome. Yet, on a closer look, I saw the adverts for normal cryptocurrencies like coins and tokens, but I never saw a single crypto casino advert. Also, I do not know of the exchanges, but if they've started allowing them, what about crypto exchanges, are they not almost the same in terms of risk and prones to scams?
hero member
Activity: 1120
Merit: 540
Duelbits - Play for Free | Win for Real
Bitcointalk is probably the best place to announce a new casino or one that has been in the business for a long time, especially a crypto-casino. Whether through ANN pages and signature campaigns on this forum.

If they haven't stopped advertising here it's probably because they are getting traffic to their casino website.

They can also advertise their casinos by sponsoring major football, MMA and other sports teams, of course it depends on the region and local culture, but it is certain that everywhere in the world there is a large number of bettors.

Google Adsense, Instagram, etc. can help in this regard too, but the more ways to advertise the better, I think a company should never depend on just one way to serve ads.

I have seen websites spamming google with strong links and all. Is spamming the only way? any example of successfully running crypto gambling site to do research on?
Most crypto casinos that advertise only on Google and social media and don't have any active advertisements with places where you can report any form of bad experience are always most likely to be scams. This is the reason why I don't trust anything that comes from Google and social media ads unless I have seen it in other places already.
 
If you are talking about crypto casinos that have been able to make it a success with their advertisements, I will recommend you check out a few of the casinos that are advertising in this forum, including how long they have been here, the success they have achieved within the time frame since they started their business, their marketing in this forum, and the ones they conduct outside of this place too.
I also don't trust anything that is sponsored by Google, maybe they should change that, as there are many reputable businesses that start advertising on direct traffic.

I.g if a casino promotes its brand here, interacting with folks, this is the best way to advertise organically and tends to attract more users, as we see that the casino answers questions and welcomes feedback.

legendary
Activity: 2590
Merit: 1882
Leading Crypto Sports Betting & Casino Platform


Well, there is the adsense modality, which is the most popular and the one that sells the most on Google, and it is also accepted because I have Always seen ads that are from exchanges that have to do with crypto and having Crypto is there in the middle. of bitcoin, then again you have to know how to advertise and that is a way of marketing, of course, but of course it is more Expensive and I think there May be a way to do it that Way , for me it has always been the best , but I think it's because Google has changed many Adsense policies, Because you can even Monetize with Natural traffic, many have resorted to cheating and I think that's why they are so Demanding now.

AdSense may not allow for casino marketing since I believe google doesn't support casinos advertisement but I have seen a few cryptocurrency excahges that got promoted and advertised on ads display, although casinos always fine they way into marketing themselves even though there have been some level of limitations to that public, there have been alot of restriction to Gambling promotions in most countries reason being that gambling is termed as a dangerous activities that could affects the individual financial life.

Without a doubt it is what you say, it is a dangerous activity, but it is something that will always be there, you cannot cover the sun with a finger, that is why when we look for Ways to do Things better, we always come across ways to promote the casino, for example, I have seen that I am browsing Google and if adsense advertising appears, in this case I think it Depends on the country in question, the exchanges, the Brokers, I Always find advertising from them , and from the Casinos crypto too, Now if I am on the Internet with my PC or laptop it is more common for casino sites to appear, so in this order of ideas , it seems to me that Google may allow it in some areas, otherwise it Will be a bug.
hero member
Activity: 1008
Merit: 520
Leading Crypto Sports Betting & Casino Platform


Well, there is the adsense modality, which is the most popular and the one that sells the most on Google, and it is also accepted because I have Always seen ads that are from exchanges that have to do with crypto and having Crypto is there in the middle. of bitcoin, then again you have to know how to advertise and that is a way of marketing, of course, but of course it is more Expensive and I think there May be a way to do it that Way , for me it has always been the best , but I think it's because Google has changed many Adsense policies, Because you can even Monetize with Natural traffic, many have resorted to cheating and I think that's why they are so Demanding now.

AdSense may not allow for casino marketing since I believe google doesn't support casinos advertisement but I have seen a few cryptocurrency excahges that got promoted and advertised on ads display, although casinos always fine they way into marketing themselves even though there have been some level of limitations to that public, there have been alot of restriction to Gambling promotions in most countries reason being that gambling is termed as a dangerous activities that could affects the individual financial life.
hero member
Activity: 952
Merit: 555
If we truly want to market ourselves, then we may not have to be much concerned about the channels pr platform to use as long as we are going to pay for such, this is how many organizations have taken advantage of ads and google in achieving their targets regarding this, the way we market our service or product will determine on what will have to be the expectations in which we are to receive from it, that is why many wont mind for the cost on making adverts in other to market themselves and achieve their results.
legendary
Activity: 2590
Merit: 1882
Leading Crypto Sports Betting & Casino Platform
Yes, that was what I meant as well, it's all about the advertisement here since that is what corresponds with the topic of discussion. Well, let me say that I did not notice this at all, and since the advertisement was not my main concern, I couldn't have known. But it's the second time I heard it on this forum which was strange to me, and after your reply, I started digging deeper to know if this is true or not. What I found is a bit different though, it shows that it is not even targeted toward the crypto casinos per se as people make us believe but at all crypto-related products. The ban has been in force since 2018 and it was due to the high level of crypto-related scam activities. This is obvious around us today and no one can blame Google for doing that since at times we need to outweigh the issues over our personal benefits. Also, it was reported from some quarters that Google is planning to lift the ban this year. True or false, it changes nothing as Google is not the only viable digital channel to get to their audience and I do not think that with the high number of alternatives that the crypto businesses are propagating the advert news to their audiences, they ever felt the impact of the Google's ban.

Google makes some exemptions for crypto ads. after BTC ETF, but I suppose it's rigorous for gambling!

Well, there is the adsense modality, which is the most popular and the one that sells the most on Google, and it is also accepted because I have Always seen ads that are from exchanges that have to do with crypto and having Crypto is there in the middle. of bitcoin, then again you have to know how to advertise and that is a way of marketing, of course, but of course it is more Expensive and I think there May be a way to do it that Way , for me it has always been the best , but I think it's because Google has changed many Adsense policies, Because you can even Monetize with Natural traffic, many have resorted to cheating and I think that's why they are so Demanding now.
copper member
Activity: 56
Merit: 1
Yes, that was what I meant as well, it's all about the advertisement here since that is what corresponds with the topic of discussion. Well, let me say that I did not notice this at all, and since the advertisement was not my main concern, I couldn't have known. But it's the second time I heard it on this forum which was strange to me, and after your reply, I started digging deeper to know if this is true or not. What I found is a bit different though, it shows that it is not even targeted toward the crypto casinos per se as people make us believe but at all crypto-related products. The ban has been in force since 2018 and it was due to the high level of crypto-related scam activities. This is obvious around us today and no one can blame Google for doing that since at times we need to outweigh the issues over our personal benefits. Also, it was reported from some quarters that Google is planning to lift the ban this year. True or false, it changes nothing as Google is not the only viable digital channel to get to their audience and I do not think that with the high number of alternatives that the crypto businesses are propagating the advert news to their audiences, they ever felt the impact of the Google's ban.

Google makes some exemptions for crypto ads. after BTC ETF, but I suppose it's rigorous for gambling!
hero member
Activity: 826
Merit: 641
Leading Crypto Sports Betting & Casino Platform
Google's ban on crypto casinos? I am now curious because this is the second time I am reading a thing like this. Maybe it is about different jurisdictions because nothing like that is happening in my country, and as far as I know, it is not happening in many countries as well. As we know of late, the EU, India and some other countries are trying to enforce some effects on the giant tech companies, which might be one of the reasons for this and could only affect those people using the IPs of those regions. On another thought, the VPN is a very good factor one should consider here because you might be in Asia and be using one of the EU's countries' IPs, which could cause that experience as well. But for me, I have never seen any Google restriction effect whatsoever relating to crypto casinos in my everyday Google activities and searches.
Google has banned cryptocurrency casino related advertisements, not the casinos themselves. To be honest, I don't recall seeing cryptocurrency advertisements in general, although if I remember correctly, some measures were eased quite a while ago. I'm using a private DNS to access most cryptocurrency casinos, I'm a little sceptical regarding VPNs, unless they're paid ones, because free ones are overly saturated and you run the risk of being accused of multiaccounting, due to your account appearing with the same IP as someone else.
Yes, that was what I meant as well, it's all about the advertisement here since that is what corresponds with the topic of discussion. Well, let me say that I did not notice this at all, and since the advertisement was not my main concern, I couldn't have known. But it's the second time I heard it on this forum which was strange to me, and after your reply, I started digging deeper to know if this is true or not. What I found is a bit different though, it shows that it is not even targeted toward the crypto casinos per se as people make us believe but at all crypto-related products. The ban has been in force since 2018 and it was due to the high level of crypto-related scam activities. This is obvious around us today and no one can blame Google for doing that since at times we need to outweigh the issues over our personal benefits. Also, it was reported from some quarters that Google is planning to lift the ban this year. True or false, it changes nothing as Google is not the only viable digital channel to get to their audience and I do not think that with the high number of alternatives that the crypto businesses are propagating the advert news to their audiences, they ever felt the impact of the Google's ban.
legendary
Activity: 3346
Merit: 3125
They're not going to advertise themselves, they have to pay websites for ad space in order to place their banners on them.
...

We know how wild can the marketing strategies be nowadays, i mean, to see the Stake logo on the UFC ring is a way the used to do marketing, and isn't cheap at all, but for sure it have a huge impact.

I'm not sure if casinos do Social network campaigns, something like facebook ads, or google ads. No sure if those companies allow the casinos to pay for that, maybe it's against the rules. But one of the best marketing ways i have seen in the past years for casinos is the stream platforms, we knew that became a problem until the point where Twitch had to ban users and block the casinos' promotion.
hero member
Activity: 1680
Merit: 845
Google's ban on crypto casinos? I am now curious because this is the second time I am reading a thing like this. Maybe it is about different jurisdictions because nothing like that is happening in my country, and as far as I know, it is not happening in many countries as well. As we know of late, the EU, India and some other countries are trying to enforce some effects on the giant tech companies, which might be one of the reasons for this and could only affect those people using the IPs of those regions. On another thought, the VPN is a very good factor one should consider here because you might be in Asia and be using one of the EU's countries' IPs, which could cause that experience as well. But for me, I have never seen any Google restriction effect whatsoever relating to crypto casinos in my everyday Google activities and searches.
Google has banned cryptocurrency casino related advertisements, not the casinos themselves. To be honest, I don't recall seeing cryptocurrency advertisements in general, although if I remember correctly, some measures were eased quite a while ago. I'm using a private DNS to access most cryptocurrency casinos, I'm a little sceptical regarding VPNs, unless they're paid ones, because free ones are overly saturated and you run the risk of being accused of multiaccounting, due to your account appearing with the same IP as someone else.
hero member
Activity: 826
Merit: 641
Leading Crypto Sports Betting & Casino Platform
Marketing is a strategic means to attract new players to the casino and in this situations casinos are employing every possible open marketing means to reach their targeted audience, so since gambling have a limited space for marketing it is important to key into the few Window open to them, for example google did not permit gambling ads on their platform but that doesn't effects casinos from marketing themselves from the other options open to them, e.g forum signature and other ambassadorial activities are the prominent ways that casinos can market themselves alternatively to other platforms that limits their adverts.
One question: Is Google's ban on cryptocurrency casinos still in effect? I can almost swear that I've seen casino advertisements outside of the forum as well, but I might be mistaken. Generally, they're advertised on any cryptocurrency-related website, service, or blog, but their presence is a little laid-back, especially if you take into account that many countries have banned them and prohibited their access without a VPN.
Google's ban on crypto casinos? I am now curious because this is the second time I am reading a thing like this. Maybe it is about different jurisdictions because nothing like that is happening in my country, and as far as I know, it is not happening in many countries as well. As we know of late, the EU, India and some other countries are trying to enforce some effects on the giant tech companies, which might be one of the reasons for this and could only affect those people using the IPs of those regions. On another thought, the VPN is a very good factor one should consider here because you might be in Asia and be using one of the EU's countries' IPs, which could cause that experience as well. But for me, I have never seen any Google restriction effect whatsoever relating to crypto casinos in my everyday Google activities and searches.
legendary
Activity: 2590
Merit: 1882
Leading Crypto Sports Betting & Casino Platform
I dont know if its really been that changed or updated but based up on research this is the only information i do get.

Games that promote NFT wagering or staking in exchange for the opportunity to win anything of real-world value (including other NFTs);
Games that allow players to stake NFTs in exchange for other digital currencies, including the promotion of “social casino games” that reward players with an NFT;
Games that simulate casino gambling, such as poker, slots, or roulette that allow players to potentially win an NFT;
Games that promote “real money gambling” destinations, including gambling-related advertisements that appear on your game’s destination.


Source: https://nftnow.com/news/google-allows-nft-gaming-ads-updated-policy/

This might not directly talking about NFT related but basing up with that gambling related ads then it seems that they would really be needing up to comply something?
You're right, I can't recall what kind of advertisement it was, but it's unlikely that it was casino-related, but probably some kind of NFT. I tried to replicate it on Google and Facebook, but all the results are of all the major casinos known in my country, such as Stoiximan, Novibet, or Bet365. I am not sure if those are international or not, but they are permitted by the government and go as far as withholding a percentage of your earnings as income tax during the withdrawal process.

It's frustrating that even in this day and age, where cryptocurrencies are booming, many related services are banned for undefined reasons.

Well, I have seen those BTE365 casinos, at least in Colombia they are there, but marketing the casinos through the media Should be something free, if a government tries to Raise awareness about this business it will lose, because the Perones will do it anyway They are going to take it as a Means of entertainment and that is not bad, I think it is a business model that has existed all my life and it needs to always be there, I say that so that Everything is Under control things must be generated under a legal framework, but with crypto many Restrictions are attacked, although now things are very different ,because casinos, exchanges ask for Identification and Governments out there can Capture the people who want to bypass those regulations.
hero member
Activity: 1680
Merit: 845
I dont know if its really been that changed or updated but based up on research this is the only information i do get.

Games that promote NFT wagering or staking in exchange for the opportunity to win anything of real-world value (including other NFTs);
Games that allow players to stake NFTs in exchange for other digital currencies, including the promotion of “social casino games” that reward players with an NFT;
Games that simulate casino gambling, such as poker, slots, or roulette that allow players to potentially win an NFT;
Games that promote “real money gambling” destinations, including gambling-related advertisements that appear on your game’s destination.


Source: https://nftnow.com/news/google-allows-nft-gaming-ads-updated-policy/

This might not directly talking about NFT related but basing up with that gambling related ads then it seems that they would really be needing up to comply something?
You're right, I can't recall what kind of advertisement it was, but it's unlikely that it was casino-related, but probably some kind of NFT. I tried to replicate it on Google and Facebook, but all the results are of all the major casinos known in my country, such as Stoiximan, Novibet, or Bet365. I am not sure if those are international or not, but they are permitted by the government and go as far as withholding a percentage of your earnings as income tax during the withdrawal process.

It's frustrating that even in this day and age, where cryptocurrencies are booming, many related services are banned for undefined reasons.
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