Topic: How Crypto casino market themselves? - page 11. (Read 3445 times)

The social media influencers do get paid huge sums of money by the casinos which they advertise on their channels. Some social media influencers get direct money from the casinos while others get paid when someone becomes their referral.

They try their best to convince users to use their code in order to earn more bonuses and profits and once a follower gets convinced then he/she will use the code and deposit funds into his/her account and social media influencers get paid for it.

They get huge success in getting new users as their referrals because their followers trust them blindly and they will do whatever the social media influencers tell them to do.

All are working, and are all the instruments in the hands of casinos whether it is crypto type or not. What I would like us to know is that in this current dispensation, all casinos and sports book have their presence online, and once they open newly these days, the first place to launch it is online. It is after this that they move offline for easier accessibility and more patronise especially for those who might not be literate or do not have access to gadgets or an internet connection. And this is a very good business plan in my opinion, and in my country, such an approach has been working so well, and their presence offline is another means to market them. I know this because there were many that I never even knew existed through any media or online presence but only saw them offline and googled them online to ascertain their online presence.

Now, back to the marketing means online. If what I see and my instinct serve me right, then all ways online are the targets of online casinos, and it doesn't matter whether or not they are crypto casinos, they drag the same customers, and it is now left for the customer to agree with their funding method which differentiates them. They could use social media as you said but I would want you to know that they also use influencers, as well, and these influencers could be the direct ones or the indirect ones. You might see the ones that are propagating the casinos directly and will even tag it in their handles and videos, but to some, they do it stylishly not for you to fully know that they endorse them, yet, the handwriting is all over the wall if you are wise. And I tell you, do not doubt the power of influencers on their targets again, it works like a charm in most cases, especially those that the gamblers/audience idolise.

You know that crypto is currently dominated by many rich entrepreneurs in the world, for example Elon, so the same goes for online casinos that exist today, almost the average casino uses crypto currency as payment, talking about marketing or advertising, it is clear that casinos never target those who are lay and stupid.

You need to underline that there are ordinary people who are involved in playing at crypto casinos and lose, it is not the fault of the casino that markets it, in fact they themselves have bad luck when playing, you need to know, Although many casinos market themselves on digital media platforms such as Facebook, Instagram, Twitter and so on effectively not targeting those who are ordinary, there are still many ways of advertising they spread effectively that target those who are rich involved in gambling crypto.

I come across the most social media after crypto-related sites like the ones you mentioned. on social media, when we increasingly search for or open links related to casinos or crypto, advertisements on our social media may also appear. but regarding influencers on social media, whether it will be successful enough or not. but for a crypto casino, it has to relate to those who own crypto and love gambling. but I'm not sure about casino influencers' success in getting new users.

Actually there are quite lot of ways casinos promote or market their own sites in various places and services, but if we talk here in the forum then there is only one way that is the most effective, namely with signature campaign.
This will allow every forum user to know every crypto-based gambling site that exists and of course there is lot of traffic in the community which can make everyone see the name of the gambling site all the time.
But what many people are most curious about is having collaborations or sponsorship partnerships with sporting events or team or sports companies that are clearly big and well-known.
This means that most people will see the name of the gambling site because there are so many sports fans.

For new casinos it will be quite difficult, but for casinos that have been around for long time and have managed to develop, it is clear that they will always have good reputation and there is trust that can really be maintained.

They target both the nerds and the dumbs that's what you wanted to know and you should keep in mind they only target those nerds or dumbs who have enough crypto balance. Their main goal is to target audience that is aware about crypto currencies and the ones who might have some crypto in their possession.

Their marketing tactics are very effective and on weekly to monthly basis they get many new players because of the marketing. Most of the crypto casinos know about this forum and they love to advertise on this forum because this advertising helps them to have many new players on their platforms.

They are try to advertise on all those sites that has some kind of crypto element in it, I have found many casino ads on sites like Blockchair which's basically a block explorer. Some big casinos also try to advertise their platforms on sports stadiums. I have seen there banners on football matches that's also a way for marketing.

They also try to market themselves on social media as much as they possibly can by giving huge sums of money to social media influencers.

Since it's crypto casinos, the best platform to run a marketing is in bitcointalk. of course, they can also get into social media, hire streamers to promote their business. However, it's just different here in the forum as we are talking about reputation here, when a gambling site has an ANN thread here and users are talking about it, it assured most of the time that it's legit and reliable.

Take stake for example, they have been running a signature campaign for years, paying huge money every week but they are willing to pay since they are getting more than they spent. This forum has a big number of members, I think we reach million but probably majority of that number are not so active, but they might be reading some post.

The famous the site is the more traffic they could possibly bring if they can successfully put their banner ads their. That's why there's a lot of platform trying to throw some huge bucks just to place their banner ads their. But if they are not allowed to put because their business bring to much risk I guess rising up the referral fee on each people bring to their platform is really a good option since for sure with that there's a lot of people trying to earn with referrals will promote their casino to anywhere they think their spreading of referral links will be successful.

Signature campaign might be an effective option but they should run also a promotion to their casino so those people could able to see those ads will get attracted on what they are currently running or offer to new sign ups on their casino. There's a lot of methods has been mentioned already then I guess new casino owners could able to learn a lot from a lot of people sharing their thoughts in this thread.

More traffic comes in through banners ads on data aggregator websites like coinmarketcap, coingecko, gambling review websites which are paid to promote them. Then you have these MLM/HYIP sites which are also browsed by those seeking high risk investments as gambling can be seen as one too. Many are actually going through with the referrals because word of mouth is a good advertising too. Local communities are engaging in the site and more signups come in from these.

Signature campaigns are one part and indeed any of the users come to this forum too but the high rollers operate from the shadows, rarely come to forums and all.

In here the most effective ways that casinos market themselves is via the signature campaign or ads that were available before the administrator put an end to it some time ago, and also at some point we have seen alot of other platforms that casino make their promotions and for that, we have not only one channel of promotion for casinos but whichever ways, just make sure you are gambling on a reputable casino regardless of how you learned about them or their methods of marketing.


So for that, we have to outline the factors that we can consider to a casino to be a reputable one regardless of how their take on marketing and how we get to know about them.

During marketing all casinos bring their positives to gamblers to attract more gamblers to their platform. And no need to think anything bad about it here, but there are many casinos that hide a lot of their T&Cs in their marketing, because they know maximum gamblers register without reading the T&Cs when registering at a casino. As a result, gamblers face many serious problems in those casinos. Because gamblers won't face any major problems as long as they keep making deposits and losses, but when gamblers start winning big and try to withdraw their winning funds, they will face those problems. So everyone should read the T&C carefully while registering with any casino, so that later the casino has no excuse to withhold the winning funds.

They will use every trick they can use and they are always looking for the best trade off, between cost to purchase marketing and converting users into paying customers. Often once they reach "critical mass" and become self sustaining, they will often have a lot more freedom to test different advertising mechanisms out. They may even float them for many months or even years if they are at the right price point, just on the off chance that low key adverts could send one or two whales their way which they may not even be able to measure. They are primarily looking for betting people, plenty of them might have intelligent but they have a blind spot when it comes to pouring their money into these games or they do it with eyes wide open.

We have many things to see when it comes to casinos, personally I have always seen how some casinos have different ways of marketing themselves, for example online casinos have not tried an idea that they have found, of going and advertising like If they were physical casinos, or offline casinos, for example, the offline casinos have advertising on billboards in the streets, they advertise on the different radio stations, they advertise on TV and they advertise everywhere, and that advertising makes people see, but no online casino has taken my idea of advertising like this, because obviously advertising in places where people don't know much about online casinos they will Try , because it is something natural, or even so, leaving it in the Hands of a PCs are Authorized places where they sell BTC or any crypto and pay with Fiat , then they Can simply give their Balance so they can try and play, that is something that nobody sees, and that they should do.

In this order of days it is one of the ways that has happened to me , but in truth it has not Been given much importance, because it is the only way that Hearing can be increased, it is the way to reach a person who has never You have Trusted online casinos your life, so why not? why not take the risk, meanwhile there are the natural opuilcda ocpines, the ones we all know, those of social networks, bonus, promotions , even those of signature campaigns that are Essential for Authentic Traffic , these Methods that all casinos They apply, they should not be stopped, but if you add those that I say, you even have to hold Events in shopping centers where ordinary people hang out too, so that they know the platform, that is Something that everyone knows but few apply. , but so far no one has taken the risk, that's what I would call high-impact campaign Bread.

Online platforms or businesses did really have that boost in revenue on that pandemic time on which same as you said that most people are hovering themselves on online on which chances
for people to see those ads is really that likely. This is why its not shocking that they would really be that planning to be aggressive when it comes to marketing. Going back into the topic on how crypto casinos would market themselves? Just like on those any business then of course they would really be focusing into those mediums on which it would really be having that crypto traffic.
This is why this forum alone would really be the best place to have that kind marketing because of that main crypto traffic, if their budget is bigger then they could go into far extent.

Obviously, advertisements for people that are related to cryptocurrency someone who searches cryptocurrency, Bitcoin, etc. probably if you trade or search this thing algorithms could easily kick in on your socials, Also there is a huge following on Twitter or X for cryptocurrency-related projects something like NFTs, pages, project, etc. that's include gambling website as well, they could easily promote there a casino on X easily and other social media as well to gain a good amount of following and users.

Signature campaigns here in the forum are also a marketing and huge advertisement for them since all of the users here are already familiar with or use cryptocurrency so having a campaign in the forum could be huge for gaining users and promoting. There are still other programs like bonuses on their website, we also have contests even here in the forum some gambling websites do art contests or even referral programs on their websites.

For the most part, it doesnt really seem to be effective but I have an experience in marketing and promoting advertising and It was really a huge help for the most part, you might think that it wasn't really a big help but if you understand these thinks it is actually a huge help and looking at the data you can easily see how many users you could gain on a campaign if it is actually effective or not.

I'm not sure if cryptocurrency gambling platforms increased their advertisements but the pandemic itself gave them a boost because as you said, people were mostly free, sitting at their homes, and they needed to have some activity to pass their time and have some fun because they couldn't go out. So people started researching different ways to spend their time, and those who used to gamble before started using online gambling platforms during the pandemic.

The pandemic helped all online businesses grow, including e-commerce websites and every other service-providing platform that people could use for any purpose. The percentage of online gamblers increased rapidly in just a couple of years, the online gambling industry started growing from there and is still growing.

Only crypto-based casinos do marketing on bitcointalk, if fiat-based casinos then social media is the target market. I didn't find a single fiat-based casino (fiat only) being promoted on bitcointalk, this could mean that their desired target market is not in the right place.

Social media and advertising banners displayed on the sidelines at sporting events are good market strategies for most casinos. They become official sponsors for certain sports teams, they target customers with them especially when the casino has sports betting in its list of games. That's a successful strategy for most casinos, but if they only promote in one place then their site traffic likely won't be much. This means they won't get more customers.

These days, it is quite easy to access casinos both online and offline because the publicity is everywhere.  These casino owners being business men are using the power of social media to get what they want. They promote themselves using digital marketing platforms than they use traditional methods. They do lots of social media ads to get potential clients. This forum is also a case study of how casinos market themselves. They target social mediums especially cryptocurrency forums where they are certain they can find cryptocurrency holders, this is quite easy because digital marketing has made everything easier for them. There are many other strategies they use to promote their businesses though.

Their target audience is basically the adults but they can't really know how they will specifically target these audiences since the Internet is full of people that are in different age bracket which means that they're not in control on who's seeing their ads, that's why they've got some sort of warning that gambling should be for adults only and that it should be done moderately. If we're talking about online advertisements then it's most likely that they're in the mercy of the algorithm and Google ads, they pay more and they'll get the best promotion that they can get out of Google and other browsers that do advertisements, the algorithm also reads what the user wants based on their website visits, their last searches and many other patterns which leads for the algorithm to conclude that they can promote you something that's within your interest. So basically, a personal computer that only have one user will have a really specific and targeted ads unlike the computer that's used by the whole family.

Casinos advertise everything on their site. Casinos that are more interested in social media are advertising in various ways to get their information out to the public. It is not possible for one person to market casinos themselves, they have boards and different parties are connected. Regardless of the main purpose of the sites the attitude of the parties should be analyzed and caution should be taken before starting to bet.