Its suppose to rise after the team shows us the platform that's almost finish. I wasn't part of the beta tester but if its working, people should be investing more to this.
Price will increase once the platform will be available. Right now a (very) limited number of testers have access to it. I'm an ICO funder and signed up for early access but still nothing. To my opinion, few experienced beta testers (2 or 3) got an early access but beside a couple of screenshots, nothing really proves the platform is up and running.
https://vimeo.com/206217444
It's more than screenshot
And it was in live on twitch