Marketing for ICO and IEO | Bitcointalksearch.org

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Quote from: diazepam666 on January 09, 2020, 01:52:18 PM

Quote from: dmitriYfilatov on May 13, 2019, 11:35:18 AM

Hi everyone, I'm interested in the differences between ICO and IEO in terms of marketing strategies and techniques. Has anyone participated in a successfull IEO as a contractor or investor and saw any major changes?

If we want to learn more about the IEO you can find the Binance launchpad and there you can get the more information how it can be used and how many people use to participate and how the tokens can be redeemed kind of things.

Binance is the safest exchange to participate in IEO, at least they stake their reputation here so they will not run a bad project.
But, we should not put in mind that it's automatic," BINANCE IEO is not = SUCCESS" because there's a lot of factors to consider before the project became profitable.

Quote from: diazepam666 on January 09, 2020, 01:52:18 PM

Next to that ICO, you can see the scam accusations board and there people explain how to find the good and bad projects.

ICO is really bad, although some are legit, but the question is, are they really profitable?

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Quote from: dmitriYfilatov on May 13, 2019, 11:35:18 AM

Hi everyone, I'm interested in the differences between ICO and IEO in terms of marketing strategies and techniques. Has anyone participated in a successfull IEO as a contractor or investor and saw any major changes?

If we want to learn more about the IEO you can find the Binance launchpad and there you can get the more information how it can be used and how many people use to participate and how the tokens can be redeemed kind of things.
Next to that ICO, you can see the scam accusations board and there people explain how to find the good and bad projects.

Hallmader

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Quote from: leea-1334 on June 13, 2019, 07:19:50 AM

Quote from: Roukawa on June 12, 2019, 08:33:55 PM

Marketing between the two are different.
Marketing for ICO need to be so extra and reach out for bounty hunters, influencers and spend more in google and social media marketing.
while for IEO, if they are doing IEO in a known exchange, that's already marketing as a big exchange have millions of users that they can show their ads and announcement, and those people are outright interested in crypto investments.

Seems similar to me. You say ICOs need to look for bounty hunters and influencers? Well so do the IEOs! Just because they launch on Binance does not mean they do not need to do promotions. Imagine you see a token on Binance and you look it up and see nobody talking about it. No influencers. No news sites. No PR and not even bounty. I bet you most investors would choose to put their money on projects that people are talking about and written about.

Both are the same in that they will both do their own marketing and promotion strategies. That is part of a project. How would the project reach to the ears of potential investors if they are not promoting it? The only edge when IEO is involved is that there is an additional promotion done by the platform itself. They will present the future or current IEOs using their platform.

Deborahbanshee

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Quote from: gullu on May 17, 2019, 07:40:44 PM

The main difference between an ICO and IEO in terms of marketing is that the former requires heavy marketing like roadshows, google , facebook ads etc but the later doesn't require heavy marketing to reach softcap.

True. This is right on point

bobitza

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Of course there is a difference between ICO and IEO. In both the ICO and IEO, the startup is selling tokens to investors to fund the project.
With an ICO, the partner is a developer. Developers are selling tokens directly to investors.
With IEO everything works differently. Startups that implement IEO will rely on one exchange or multiple exchanges to complete a fundraising campaign. The exchange is responsible for the smart contract that accepts money in exchange for tokens.
If you want to market ICO and IEO marketing, you need to understand it.

ereborltc

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I think that the probability of failure of ICO projects is very high now, and they have all changed their forms to raise funds. Because of the large number of users of the exchange, the project side uses the exchange to raise funds in the form of IEO, and its success rate is higher.

RussiaUkraineTranslation

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If you do an IEO on an exchange like ecxx the exchange can take care of marketing for you.

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Quote from: dmitriYfilatov on May 13, 2019, 11:35:18 AM

Hi everyone, I'm interested in the differences between ICO and IEO in terms of marketing strategies and techniques. Has anyone participated in a successfull IEO as a contractor or investor and saw any major changes?

I think basic difference is In IEO company make a partnership with an exchange and give them tokens. Exchanger collect money by selling tokens but in ICO company directly sell their tokens by different advertisement and social media marketing.

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Quote from: dodgrad on December 08, 2019, 10:48:40 AM

Quote from: OnaThibault on December 08, 2019, 04:55:20 AM

In my opinion, the development depends heavily on investors and users

You didn't say anything extraordinary. Whether a project is created depends on the investors money. Its further development depends on their money also. Of course, users are also very important, but whether they like the product depends on the developers and realization of their idea.

If there is no support by the investors, how the project is supposed to gain the popularity? It is obvious that every crypto project should take seriously the demand factor before looking for team members here.

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Quote from: OnaThibault on December 08, 2019, 04:55:20 AM

In my opinion, the development depends heavily on investors and users

You didn't say anything extraordinary. Whether a project is created depends on the investors money. Its further development depends on their money also. Of course, users are also very important, but whether they like the product depends on the developers and realization of their idea.

OnaThibault

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In my opinion, the development depends heavily on investors and users

verita1

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Maybe it can give the impression that IEOs needs less advertising and marketing to sell its tokens compared to ICOs. The truth is that for both ICO and IEO it is necessary to invest a good marketing strategy and achieve a successful token sale.
IEO is a novelty but be cautious when investing your money.
Quickly consider the following:
What problem does the project want to solve? and How they are going to solve it?
Is there a minimum viable product (MVP)?
Does the team have credentials?
The project has partnerships.
With these simple questions, you can to verify that it is an authentic project.

cutesgirl

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Quote from: dodgrad on November 16, 2019, 12:50:12 PM

Quote from: rijaljun on November 16, 2019, 07:57:42 AM

Quote from: Yaunfitda on November 16, 2019, 05:43:07 AM

I haven't participated in a successful IEO.

But from what I observed, it seems to me that IEO's are attracting investors because obviously it is launched or have the backing up of a reputable exchanges. So for projects, no need to market it or at least spend a lot of money. As compare to ICO wherein there are so much hype around it and will open up bounties here in the community. But the sad part is that most of them failed and are not paying their hunters.

I seems, you need to do a lot more observations.

Note that not all IEO project token is listed or being sold on reputable exchanges, try to collect all IEO project and find out how many projects are listed on reputable exchange and how many projects are listed on shit and very unpopular exchange.

It seems IEO are helping investors to avoid scam project. It is maybe right but only to avoid scam projects not shitty ass scam exchanges.

The difference between ICO and IEO is that in ICO, tokens are sold directly from the project website, and with IEO via exchange. The difference between IEO on reputable exchanges and on shitexchanges is that IEO on reputable exchange gives the impression that the project is more credible.
None of these options guarantee the intentions of the creators or that the project will succeed.
For me, the future of collecting funds for project development is STO, because a real company must be behind the security token and the investor is protected by law. And after such an invasion of scams for investors will be the most important security, which at this time only STO gives.

Feature of IEO investing know which one exchange listed for their coin and different with ICO when listing we don't know which market they will use for selling their coin, maybe on ICO not schedule when listed their coin on market but IEO have correct time when listing their coin. I like investing with IEO because most faster can sell our coin than ICO investing have waiting about one month.

Wildwest

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It is very interesting to explain about ICO and IEO today, the ICO period has ended and even many have lost confidence because almost all ICOs that have just appeared scam I think the investors just stay quiet looking at ICO, while IEO is a new trend in crypto with fast sales and safer, the future of competition between the two is getting tougher it is very interesting

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Quote from: Yaunfitda on November 16, 2019, 05:43:07 AM

I haven't participated in a successful IEO.

Quote

But from what I observed, it seems to me that IEO's are attracting investors because obviously it is launched or have the backing up of a reputable exchanges.

The above two statements contradict each other. Dont you think? If they are attracting inevstors they would be successful provided the team is doing its work efficently. So either the investors coming in is a false news or the developers are incompetent. Another extreme possibility is that the project was just a cash grab from the start. Wink

Quote

So for projects, no need to market it or at least spend a lot of money.

Marketing is an essential part of the project if they want it to be successful. Its not necessary but it helps.

Quote

As compare to ICO wherein there are so much hype around it and will open up bounties here in the community. But the sad part is that most of them failed and are not paying their hunters.

Which was why ICOs came back in a new "disguise", rebranded themselves as IEO. Same old bullshit, just a new persona. Typical methods of scam.

dodgrad

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Quote from: rijaljun on November 16, 2019, 07:57:42 AM

Quote from: Yaunfitda on November 16, 2019, 05:43:07 AM

I haven't participated in a successful IEO.

But from what I observed, it seems to me that IEO's are attracting investors because obviously it is launched or have the backing up of a reputable exchanges. So for projects, no need to market it or at least spend a lot of money. As compare to ICO wherein there are so much hype around it and will open up bounties here in the community. But the sad part is that most of them failed and are not paying their hunters.

I seems, you need to do a lot more observations.

Note that not all IEO project token is listed or being sold on reputable exchanges, try to collect all IEO project and find out how many projects are listed on reputable exchange and how many projects are listed on shit and very unpopular exchange.

It seems IEO are helping investors to avoid scam project. It is maybe right but only to avoid scam projects not shitty ass scam exchanges.

The difference between ICO and IEO is that in ICO, tokens are sold directly from the project website, and with IEO via exchange. The difference between IEO on reputable exchanges and on shitexchanges is that IEO on reputable exchange gives the impression that the project is more credible.
None of these options guarantee the intentions of the creators or that the project will succeed.
For me, the future of collecting funds for project development is STO, because a real company must be behind the security token and the investor is protected by law. And after such an invasion of scams for investors will be the most important security, which at this time only STO gives.

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Quote from: rijaljun on November 16, 2019, 07:57:42 AM

Quote from: Yaunfitda on November 16, 2019, 05:43:07 AM

I haven't participated in a successful IEO.

But from what I observed, it seems to me that IEO's are attracting investors because obviously it is launched or have the backing up of a reputable exchanges. So for projects, no need to market it or at least spend a lot of money. As compare to ICO wherein there are so much hype around it and will open up bounties here in the community. But the sad part is that most of them failed and are not paying their hunters.

I seems, you need to do a lot more observations.

Note that not all IEO project token is listed or being sold on reputable exchanges, try to collect all IEO project and find out how many projects are listed on reputable exchange and how many projects are listed on shit and very unpopular exchange.

It seems IEO are helping investors to avoid scam project. It is maybe right but only to avoid scam projects not shitty ass scam exchanges.

just to add, keep in mind also that not all IEOs are successful even though they are supported by a large market. Staying inside the crypto the main foundation is not only from fundraising packages such as IEO or ICO but also from how strong the community of the coin / token is. A few months ago I joined IEO, two of the three IEOs failed, the target was not achieved even though the IO was held in a large market and had a good reputation.

rijaljun

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Quote from: Yaunfitda on November 16, 2019, 05:43:07 AM

I haven't participated in a successful IEO.

But from what I observed, it seems to me that IEO's are attracting investors because obviously it is launched or have the backing up of a reputable exchanges. So for projects, no need to market it or at least spend a lot of money. As compare to ICO wherein there are so much hype around it and will open up bounties here in the community. But the sad part is that most of them failed and are not paying their hunters.

I seems, you need to do a lot more observations.

Note that not all IEO project token is listed or being sold on reputable exchanges, try to collect all IEO project and find out how many projects are listed on reputable exchange and how many projects are listed on shit and very unpopular exchange.

It seems IEO are helping investors to avoid scam project. It is maybe right but only to avoid scam projects not shitty ass scam exchanges.

Topic: Marketing for ICO and IEO (Read 1299 times)