How is MoonWord constructed to let people only record contents to addresses, they own/control themselves (i.e. their own addresses), so that possible dubious contents will not be connected with another one's address?
Have you thought about the problem that Microsoft could sue Mooncoin for using their trademark?
All these questions are very evident, and of course they were answered even before building MOON Word, except maybe possible Microsoft battle in the court with MOON
just due to using the word 'WORD' in the header of decentralized project, not sure if they do have a monopoly for using the word "WORD") or did you mean other Microsoft projects, some have a word 'light' in their names...
As for possible 'dubious contents', the point is not that they are connected to one's address,
the point is that though they are recorded onto blockchain, it's not like writing on your personal Facebook or Twitter page or in other way - publically,
NO, using MOON Word you are able to associate records with any Mooncoin address (however it's configured that if you use it with your own address, it's completely free, you send MOON to your own address, if you want to associate a record with another address, you'll need to send a lot of MOON to this address, that feature can be used potentially for paid short messages, or decentralized voting, or advertisements on someone's address, anyway due to that an address holder is not responsible for records, linked to his address, as anyone may record them).
If someone wants to record something illegal onto blockchain, remember, that anyway it will be encoded first.
So it's not like children will read the blockchain and will see terrible things or anything.
To read the blockchain people need
1) a decoder
2) to know the address to read
(like it's seen at
http://mooncoin.com/moonword)
And the decoder is not the blockchain.
In fact it is a decoder which allows to read the blockchain, just don't read the address with your decoder and you're fine.
If there are bad things which people write on the blockchain, it's not a problem at all - to code a simple filter for a decoder, just like a filter for your browser that blocks unwanted content.
Of course, bad guys always may write their own decoders which will read their bad content, even with another decoding table, but that is what doesn't depend on us and on whether MOON Word exists or not.