My website has 479 unique posters per week, or around 114 per day. This number goes as high as 160 on weekends.
What? Basic math tells us that there's no way 114*7 = 479.
Some of the same posters (IP addresses) come back on more than one day, so they are not counted twice.
The way you said it, it was as if you were getting 114 unique posters per day.
That's exactly what he said.
Mr. Toy's shop had 3 unique customers yesterday, Tom, Mitchell and Mr. Fag.
Today, Mr. Toy's shop had 3 unique costumers, Tom, Mitchell and Carlos.
In two days, Mr. Toy's shop had 4 unique customers, or 3 per day.
That's just an odd way to look at it. I get what you mean now but I've never heard it classified this way in the advertising world, lol. I guess the confusion was based on the fact that we usually go solely based on the time period, where only three numbers matter:
Unique visitors over time period
Raw Visits over time period
(Unique) Page views over time period
Past that, what it's like daily is irrelevant. I think that's what threw me off, is that I wasn't considering the fact that he was throwing out two separate sets of numbers (but they seemed related when they aren't). Thanks for the clarification though!