SETHER - Arbitrating Advertising - page 4.

gawlea

hero member

Activity: 756

Merit: 579

Quote from: mirakal on November 03, 2018, 05:15:17 PM

Quote from: gawlea on October 27, 2018, 07:41:56 AM

Quote from: mirakal on October 27, 2018, 01:17:03 AM

Quote from: petushka on October 24, 2018, 07:29:05 AM

Would be nice to see some updates on channels besides the telegram group. This looks like attempt to keep all activity hidden, this looks a bit worrying for long term supporters and unattractive for newcomers. Hope you'll be on track with all the features yo've recently mentioned on telegram.

I realize this could be one of my failed investment, the price is very low and the volume is gone.
Only the strong coins will survive during the bear month, we were happy at one point but our mistake is we hold and now we complain.

I can say the same for me, bought at ICO price of $1 and with this price I doubt I'll ever get my money back, even on a bull run like the last one. But hey, sometimes you win sometimes you lose in crypto.

That's normal, you win or you lose, that's the only possibility here in crypto, but we do not think of losing when we are investing.
It's not only the bearish mode fault but the team itself with its lack of progress, if it will reach $1, I don't think it will happen very soon.

I agree, is crypto, but sometimes you are making your "luck", working hard, a thing that I can't say about this project team. It seems that here we will need some pure luck, to get back at least the investment in SETH.

mirakal

legendary

Activity: 3108

Merit: 1290

Leading Crypto Sports Betting & Casino Platform

Quote from: gawlea on October 27, 2018, 07:41:56 AM

Quote from: mirakal on October 27, 2018, 01:17:03 AM

Quote from: petushka on October 24, 2018, 07:29:05 AM

Would be nice to see some updates on channels besides the telegram group. This looks like attempt to keep all activity hidden, this looks a bit worrying for long term supporters and unattractive for newcomers. Hope you'll be on track with all the features yo've recently mentioned on telegram.

I realize this could be one of my failed investment, the price is very low and the volume is gone.
Only the strong coins will survive during the bear month, we were happy at one point but our mistake is we hold and now we complain.

I can say the same for me, bought at ICO price of $1 and with this price I doubt I'll ever get my money back, even on a bull run like the last one. But hey, sometimes you win sometimes you lose in crypto.

That's normal, you win or you lose, that's the only possibility here in crypto, but we do not think of losing when we are investing.
It's not only the bearish mode fault but the team itself with its lack of progress, if it will reach $1, I don't think it will happen very soon.

petushka

full member

Activity: 630

Merit: 110

My only complaints are related to the lack of technical updates and overviews. As long as the team aim to implement highly sensitive analytic tools I'd like to read more about their features, engine, tech used to ensure this etc.

gawlea

hero member

Activity: 756

Merit: 579

Quote from: mirakal on October 27, 2018, 01:17:03 AM

Quote from: petushka on October 24, 2018, 07:29:05 AM

Would be nice to see some updates on channels besides the telegram group. This looks like attempt to keep all activity hidden, this looks a bit worrying for long term supporters and unattractive for newcomers. Hope you'll be on track with all the features yo've recently mentioned on telegram.

I realize this could be one of my failed investment, the price is very low and the volume is gone.
Only the strong coins will survive during the bear month, we were happy at one point but our mistake is we hold and now we complain.

I can say the same for me, bought at ICO price of $1 and with this price I doubt I'll ever get my money back, even on a bull run like the last one. But hey, sometimes you win sometimes you lose in crypto.

mirakal

legendary

Activity: 3108

Merit: 1290

Leading Crypto Sports Betting & Casino Platform

Quote from: petushka on October 24, 2018, 07:29:05 AM

Would be nice to see some updates on channels besides the telegram group. This looks like attempt to keep all activity hidden, this looks a bit worrying for long term supporters and unattractive for newcomers. Hope you'll be on track with all the features yo've recently mentioned on telegram.

I realize this could be one of my failed investment, the price is very low and the volume is gone.
Only the strong coins will survive during the bear month, we were happy at one point but our mistake is we hold and now we complain.

petushka

full member

Activity: 630

Merit: 110

Would be nice to see some updates on channels besides the telegram group. This looks like attempt to keep all activity hidden, this looks a bit worrying for long term supporters and unattractive for newcomers. Hope you'll be on track with all the features yo've recently mentioned on telegram.

Wolf Rainer

legendary

Activity: 1960

Merit: 1022

Quote from: gawlea on October 17, 2018, 12:40:51 AM

Quote from: ?? on ??

good project

my vision take me to 14$

Your vision is broken! Will be awesome if this project will touch again $1 so that we (the investors) will get our ICO invested money back.

Ico price was 2.5 USD.

gawlea

hero member

Activity: 756

Merit: 579

Quote from: ?? on ??

good project

my vision take me to 14$

Your vision is broken! Will be awesome if this project will touch again $1 so that we (the investors) will get our ICO invested money back.

petushka

full member

Activity: 630

Merit: 110

I like the feature of responsible payment but I can see two scenarios that should be taken into account. Being scared of possible non-payment ыome agencies can try to avoid Sether. So I believe your marketing campaign should target brands first of all. On the other hand, Sether could be a great proof of fair campaign and agencies will aim to use it for more credibility. Will see

)

Wolf Rainer

legendary

Activity: 1960

Merit: 1022

A lot of cheap photoshop logos, but still 0 volume and 3% of ICO price.

petushka

full member

Activity: 630

Merit: 110

Quote from: setherplatform on September 27, 2018, 04:38:35 AM

Know your KPIs

Top 5 KPIs without which any online marketing entrepreneur should feel naked&exposed: CAC, CPM, CTR, CPL & LCR. If indeed you are not aware of the importance of these metrics, the one thing you could do is make an account with http://www.sether.com and we’ll have your back.

Btw is the team going to open source the platform? I' d prefer they don't as far as they initially are positioned as innovative marketing solution. I believe they are using AI analysis for KPI features. So they'd better to keep it closed operating on a rather competetive market.

setherplatform

copper member

Activity: 175

Merit: 10

RadiumX Blockchain Platform

The Responsible Payment deal takes into account that your campaign can fail. And also that someone bears responsibility for either not achieving certain goals, or for chasing impossible objectives (it’s the same thing, actually). This is probably the most important thing Sether is trying to do: pop the perpetual success bubble, and show the reality of online advertising, be it good or bad. Because brands need to understand how their products really perform and make them better.

setherplatform

copper member

Activity: 175

Merit: 10

RadiumX Blockchain Platform

So, there is this surreal bubble in advertising, where everyone is trying to look good regardless of the campaign results. Executives and experts alike have become sugarcoating artists, only showing the KPI values that suit their interests. This is because advertising is an old, obsolete structure, that works on handshakes, back deals, old friendships, paper contracts and obscure Excel files filled with numbers only one person in the organization understands. But it’s not so hard to prioritize, and benchmarks exist. So we’re prioritizing and benchmarking KPI’s. And we’re introducing the new term RESPONSIBLE PAYMENT to replace the old Success Bonus.

setherplatform

copper member

Activity: 175

Merit: 10

RadiumX Blockchain Platform

So, apparently, online campaigns are such an efficient tool, that no agency can fail using them. This is why bonuses for success are always part of the deal the agency makes with the client, and no clause regarding failure is taken into account. By simply using common sense, we realize this is an overstatement. Of course, there are failed campaigns out there, but their results are either overlooked or portrayed as normal. As a result, marketers feel overconfident about their possibilities and advertising agencies became experts at only showing the good sides of their campaigns. They live in a fairytale, and that’s nice for everybody’s portfolio, but what about “the reality”?

setherplatform

copper member

Activity: 175

Merit: 10

RadiumX Blockchain Platform

There are some problems in advertising that no one like to admit to. Like Bonuses for Success. Online agencies love them, and ever since the expansion of automated ads, scoring the extra buck became essential. Working on a success fee became the norm. Even if a campaign can theoretically go sideways, there is no cool, corporate word for penalties for failures. Can online campaigns be so bulletproof they always accomplish their goal or surpass it?

setherplatform

copper member

Activity: 175

Merit: 10

RadiumX Blockchain Platform

Advertising as a tool evolved, but the industry itself stagnates. We want you to use Sether and cut a new path, create a modern way to do business in advertising. In the next days, we will tweet some of the biggest problems we detected and used in order to shape our product.

setherplatform

copper member

Activity: 175

Merit: 10

RadiumX Blockchain Platform

We managed to set up and prioritise the basic KPI list that can be used on the platform. You can now survey over 90 main and secondary performance indicators, on Facebook, Google, LinkedIn, Twitter, YouTube and Instagram. We will extend this list to include all possible KPIs.

setherplatform

copper member

Activity: 175

Merit: 10

RadiumX Blockchain Platform

Eliminating vague and outdated protocols from advertising

We are benchmarking KPIs, automating monitoring, establishing performance scores because we want to eliminate all the vague protocols and outdated ways that still drive advertising. Using analogue processes to sell automated, modern exposure for brands is ironic and inefficient.

setherplatform

copper member

Activity: 175

Merit: 10

RadiumX Blockchain Platform

Know your KPIs

Top 5 KPIs without which any online marketing entrepreneur should feel naked&exposed: CAC, CPM, CTR, CPL & LCR. If indeed you are not aware of the importance of these metrics, the one thing you could do is make an account with http://www.sether.com and we’ll have your back.

setherplatform

copper member

Activity: 175

Merit: 10

RadiumX Blockchain Platform

Know your KPIs - Social Engagement Rate

Influencers are the 21st-century billboards. You might think their worth is given by their followers, friends, or subscribers – but no. There are KPIs that can measure that. You need to understand how his audience reacts to your content, by measuring their social engagement rate.

Topic: SETHER - Arbitrating Advertising - page 4. (Read 52095 times)