Actually, that's the point, social media is more on the business side now unlike before that it was created for connecting to all
your friends and relatives, especially those who lost that connections.
Now, when checking your page, there are many recommendations about businesses and if you mistakenly click one of those pages, then expect you
will see a lot of the same pages.
But getting that point of yours, social media helps businesses most of those small time and freelance businesses.
In fact, not only business but social media has also developed into a medium for learning and talent development. like in the world of writing. I also joined in it. especially on FB. there are many communities that we can enter to develop the profession we want to enter. and the point is social media can also be a place to learn in self-development before plunging into the world of work.
I am also the same, using social media to find the items I want to buy, all of this is inseparable from the effectiveness of social media and is well used by a group of people for doing business and vice versa.
I see what is happening now there is taking advantage of the situation, and as long as it's positive it's not a problem and even for interacting or socializing it's still there and it's still very helpful.
it has become better and of course people have become more vocal and more creative - the brands are even contacting the influential people and getting their brands endorsed