~snip~
That's really a good marketing strategy as well as it gives an overview that BCCI is giving importance to Women. I find this to be good initiative, and this needs to continue in the upcoming years of WIPL.
Only thing annoying is the number of teams. If they've planned better, surely more teams would've got into the league. Anyhow it is just the beginning for another big league of the future.
True, Although at the start it was looking right decision but after seeing how many players went unsold in the auction, it felt like they were a couple of teams short.
Normally gate collection hardly generates big profits (unless tickets are pricy) and sometimes it's pocket change for the BCCI so better to pack stands with free women's entry and earn some points.
Also, the packed stadium looks good on tele and it seems their main aim is to bring more women into the stadium, which is a very good sign for women's cricket or women's sports in general.
For the initial 2-3 years, maybe BCCI can toy with the idea of providing free entry to a limited number of fans (especially students). But gate collection is not that insignificant. I don't know how much the tickets for WPL is going to cost, but IPL tickets are priced from ₹800 to ₹35,000 (for matches involving Mumbai Indians at Wankhede stadium). Assuming an average of ₹2,000 per viewer, if 25,000 fans attend the match, the gate collection will amount to ₹50,000,000 per match. After tax and all the cuts, it should be enough to at least pay for the security and other expenses. And don't think that people are not interested in women's cricket. There is a surge in popularity within India recently.
I think atm tickets are dirt cheap for WPL but they should continue this strategy of free tickets. Their main source of revenue is media rights anyway, which earned them enough amount so they can afford it easily.