I pitched the following idea to Bumface earlier this month and he liked the idea but thought it might be too expensive. Now that Dodgecoin has announced their NASCAR sponsorship I think it might be worth posting to the community. The Indy 500 is coming up and teams are always looking for sponsors up until race day, but the race circuit continues just like NASCAR. Either way..there are other routes might go besides race cars.
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Now that Ultracoin is moving along and climbing the charts because of the great community behind it I started thinking about additional promotions we could do outside the traditional giveaways on the forums or social media. I was wondering how we could tie Ultracoin to the essence of extreme speed, and see if we can’t market UTC in a way that it basically owns that space or concept when it comes to cryptos. We can certainly talk it up all day long, but in the end we need some heavier PR to break thru the mainstream and rebrand Ultracoin as the Red Bull or XGames of coins….Which got me thinking.
How better to identify UTC as lightning fast than to associate it high profile people and events that are lightning fast?. To get right to the point, what if we established a group thru the community to sponsor an Olympic Athlete (s)...say a well-known track and field athlete or a sprinter?. What about sponsoring some crazy x-Games athlete or a whole team of them. The fact is, we could get more respect and more press by sponsoring a financially struggling 2016 Olympic hopeful than giving away UTC on Facebook and begging news sites to come write about UTC. If we played our cards right it could go along way in equating UTC the notion of speed and with doing good things.
This is a very rough overview of the idea, but as far as I know, no other crypto is using this kind of ongoing sponsorship. Even if the athlete didn’t perform well in the end the PR we could get on the front-end of a campaign like this would be worth every penny.
I’m from Indianapolis In, Home of the Indianapolis 500 and the NASCAR Brickyard 400, just think how insane it would be to see an Indycar racing around the track with a big U on the side of it? Indycar teams are always looking for sponsors ….always.
This is really the tip of the iceberg of what we could do in that regard. We could sponsor anything from skate and snowboarders, to those nutty guys that fly down the sides of mountains in their little wingsuits.
I’d be interested to know what you think about this idea, we could get ahead of the curve on this kind of approach.
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Yes, marketing attempts of such scale would do wonders. So things like this is OK.
But it's all about the money at the end. How much would we need? $5000? $50000?
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Ok I can't take this anymore. We got people talking about real life on here, and then others talking about Nascar sponsorships.... Just to key you in, I happen to know a little bit about this. A full car sponsorship, the kind you see from your tv screen are half a million per race. The smaller ones about the size of an apple, are generally season long sponsors that pay 100-500k for the who season. Where in the F are we getting this money? Bumface? haha
I'm slowly losing faith in this great coin and starting to worry that the good idea fairies with no business experience are going to ruin its potential. Then again, I don't think Bumface actually ever blessed off on this whole committee/democracy/board of the UTC organization for the unorganized ...thank God.
On second thought, maybe we could afford to sponsor a Special Olympics athlete. At least its philanthropic.
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First of all, I wouldn't even begin to suggest that UTC could sponsor an entire team or car at this level, but you don't need to, You can sponsor a driver-team for 5k-10K or maybe even less if they are desperate for money witch most of the smaller teams are. They aren't going to Stick a giant UTC logo on the side of the car for the race at that level, but that's not the point of this. The goal of sponsorship is press for UTC and trying to make the connection between the velocity of the car or extreme sport and the coin. maybe it's our of reach for F1 cars and even NASCAR to some degree, but it's certainly doable for indycar teams.
As for athletes, there are plentily of lesser-know athletes that spend a considerable amount of energy looking for money to support their training. I'm sure there are Red-Bull-like teams that would love to get any kind of money they can to fund their next mountain drop....but the same rules apply, get press and raise awareness of UTC as the superfast coin it is.
