Also virtually zero marketing so far.
The 80% or whatever huge premine is not really being taken seriously either, that is probably making some nervous of getting in. I mean the holding address was published on some page in the thread but really no effort to look legit has been made on the OP. Anyone reading it will probably consider it could be dumped out at any time in the future. No information about the company set up on the OP. Basically you come to the thread notice the coins are all premined and given out on the pool but after all the scams on this board there is not enough accountability here to give total confidence. Get burned by a few scams and you will be sure to give cast iron proof on the OP to convince people the premine is more than safe. Who even holds it, what happens if they get hit by a bus? dump and run?
I think that the lack of marketing is the biggest issue so far. Imo, the coin was released prematurely - even before the website was done. Given the softness of the alt market right now, I don't know why the devs rushed to release. I think it would've made sense to raise a little additional money as well to make some explanatory videos, branded materials, and possibly even buy some ads.
Right now, the devs and all supporters of the coin should be hustling to reach out to writers and media about the coin. The message needs to be clear that the project integrates with Stanford's Folding@Home project and transfers the millions of daily Kwh used for bitcoin mining towards a social purpose - doing disease research. I have personally sent a few emails without much response but could do a lot more.
I also think within the altcoin community, the devs should host an open invite to a number of the big altcoin traders, possibly even flying them out to Michigan (I think?) to meet with the team and visit the data center to understand the legitimacy of the operation. Because of the centralized distribution (even if automated and more Peercoin like centralized checkpointing) there will be questions - but those can be assuaged if others were credibility offer support of the coin.
I think it will be a journey, but that this is the most important redistribution of energy yet proposed in the bitcoin world. That said, the team needs to move quickly or others will release worse coins with better marketing, steal attention and market share and Curecoin will lose. I think the team is doing a strong job on the dev side, but a weak job on the marketing side. The can either look to add marketing talent to their team or depend on the community. If neither of those happen, the project won't succeed.