Thanks for your question.
Naviaddress is a completely new take on the current navigation and addressing systems.
Three large cases for why it's needed:
1. Lack of addresses as a part of ID for 4 billion people in the world. Once the addressing system is deployed on the blockchain, Naviaddress will enable 4 billion people in the world living without addresses to obtain digital postal delivery naviaddresses, verified by a transaction on the blockchain at almost no cost. Usage of naviaddresses will enable local governments to provide more citizens with essential services and create new markets for e-retailers and delivery businesses (AliBaba, Amazon, etc.).
2. With online and shared economy getting globalised conventional language specific addressing systems becomes a hurdle for quick, transparent and cost-efficient transactions between buyers and sellers. Today, up to 20% and up to 80% of addresses in developed and developing countries respectively are not verified from the first time due to mistakes in address spelling, address verification and “last mile” navigation problems. Issues with address verification create billions of US dollar wastes in e-retail and delivery industries. Naviaddress will provide trustless verified by transaction and geo coordinates precise ID of users’ locations for online and delivery businesses. Our solution will cut the waste drastically.
3. International tourists and expats remained inaccessible for local hotels, cafes and restaurants. This result in lost sales. Naviaddress will provide authentication and easy last mile navigation for local HoReCa and retail outlets due to only digits, no language-specific, digital address, which is easy to find, share and communicate.
Deployment of Naviaddress system on the blockchain will provide for the following:
1. People and businesses get the freedom and ability to create, obtain, own, lend and sell their digital addresses. We call them naviaddresses - unified digital IDs for any place or object in real and virtual worlds- and they have all features to become new global addressing standard. No more shall we be dependent on state and municipal agencies -blockchain technology has enabled us to provide you with a naviaddress, trustless and verified by a transaction.
2. Naviaddresses and rights to them will be stored in a decentralized way, detached from Naviaddress company and practically forever.
3. Naviaddress ownership registration in favour of a user with smart contracts application.
4. Issue and circulation of NaviToken that will be used as the only currency to buy/sell/lend naviaddresses as well as the incentive for building the ecosystem and provide services within it.
You can find a lot more details on our ICO website https://naviaddress.io
We're currently updating it with more information.
You can also reach us for real time conversations at https://t.me/naviaddress