https://blog.populous.world/populous-world-acquires-equity-stake-in-crowdfunding-platform/PRESS RELEASE, London, Thursday 10 October 2019
Populous World announced today that they have acquired an equity stake in crowdfunding platform, Crowd for Angels (CfA).
Crowd for Angels (CfA) is a FCA authorised, innovative crowdfunding platform for both debt and equity funding. CfA allows for funds to be raised via crowdfunding, providing a more balanced playing field for investors. With CfA, companies can raise finance through the issue of shares (equity), crowd bonds (debt) or convertible loans via digitalised securities (cryptocurrency) on their crowdfunding platform.
How This Acquisition Benefits Populous World’s Ecosystem:
• Populous World can issue bonds that are digitalised, allowing for more independence, lower costs and larger audience outreach
• Populous World will use medium-term crowd bond funding to increase the liquidity pool (LP) to fund invoices where bonds will be issued based on invoice sellers. As the LP increases, PPT, Populous World’s utility token, will see greater usage
• CfA’s platform provides a collaborative environment for Populous World, allowing for potential cross-selling of services between the two platforms and can further increase the user base of both platforms
• Business synergy and multi-channel marketing; users on CfA can perform further research on companies issuing the equity/debt on top of the due diligence carried out by CfA via Populous World’s business intelligence platform at bi.populous.world
This acquisition brings together complimentary operations for both Crowd for Angels and Populous World, creating synergies between the platforms and driving Populous World’s scalability and growth plans.
END
Lou Chan, Populous World