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Topic: [ANN][XCP] Counterparty - Pioneering Peer-to-Peer Finance - Official Thread - page 391. (Read 1276826 times)

NWO
sr. member
Activity: 392
Merit: 250
I think we should also have a simple video which conveys the key features of XCP to the laymen.

Similar to what is on the homepage of Ripple.com or the classic What is Bitcoin video.
hero member
Activity: 742
Merit: 500
We don't even have an acceptable logo yet though right ?

Well whatever we can do to help you with your video - please let us know,

Branding is important as nakaone pointed out, and that does need to be ironed out

I'll Get Started Storyboarding ASAP.
Is there any bounty raised yet ? Maybe I'll make a
Teaser to get the bounty started eh?

No bounty raised yet, idea has only been introduced today

Tirapon and myself will put in 100 xcp each

the only coin, including bitcoin, which has a strong branding is doge: this indeed is partly given by their meme, which is nothing like a new form of culture. i do not think that it is their swarms or their massive marketing (nxt etc. are trying that too and are more or less failing). it is the idea that they exactly know what doge is and what it is useful for.

we have brilliant developers and a very strong/nameful auditing, additional this text http://www.ofnumbers.com/2014/03/04/chapter-3-next-generation-platforms/ quotes a well known professor in stanford to xcp. and by the technical nature of this product it probably makes sense to brand it as something elitist/superior (just my suggestion).

anyway bountiful told that he is a professional regarding branding, he is widely active here and on counterparty.co - maybe he could talk to the main developers about their idea of xcp in mid/long term and than suggest an idea how to brand xcp/counterparty.
legendary
Activity: 910
Merit: 1000
its not a competition, but video makers should  be rewarded for their time (as you pointed out), and some  might need to be paid upront as appose to a 'bounty' style' , (animation pros)
it depends in which direction we are taking this
the term bounty i guess sounds a bit competitive, perhaps another term should be used


-- Half cab - a teaser sounds awesome
member
Activity: 70
Merit: 10
We don't even have an acceptable logo yet though right ?

Well whatever we can do to help you with your video - please let us know,

Branding is important as nakaone pointed out, and that does need to be ironed out

I'll Get Started Storyboarding ASAP.
Is there any bounty raised yet ? Maybe I'll make a
Teaser to get the bounty started eh?

No bounty raised yet, idea has only been introduced today

Tirapon and myself will put in 100 xcp each

I think calling it a bounty takes away the community aspect of it. People should definitely be rewarded for their work, but making it a competition seems like the wrong way of going about it. We should be working together.
legendary
Activity: 910
Merit: 1000
We don't even have an acceptable logo yet though right ?

Well whatever we can do to help you with your video - please let us know,

Branding is important as nakaone pointed out, and that does need to be ironed out

I'll Get Started Storyboarding ASAP.
Is there any bounty raised yet ? Maybe I'll make a
Teaser to get the bounty started eh?

No bounty raised yet, idea has only been introduced today

Tirapon and myself will put in 100 xcp each
full member
Activity: 224
Merit: 100
CabTrader v2 | crypto-folio.com
We don't even have an acceptable logo yet though right ?

Well whatever we can do to help you with your video - please let us know,

Branding is important as nakaone pointed out, and that does need to be ironed out

I'll Get Started Storyboarding ASAP.
Is there any bounty raised yet ? Maybe I'll make a
Teaser to get the bounty started eh?
legendary
Activity: 910
Merit: 1000
We don't even have an acceptable logo yet though right ?

its being changed?
 whatever we can do to help you with your video halfcab - please let us know,


in my opinion before doing "marketing" a kind of branding of xcp/counterparty is neccessary - bountiful had a very good approach about what xcp/counterparty is in the forum:





taken from: https://forums.counterparty.co/index.php?action=post;quote=1245;topic=180.0

anyway i do not want to discourage making a video and will likely donate for it, but we need to make sure what we are promoting



Branding is important , and that does need to be ironed out
full member
Activity: 224
Merit: 100
CabTrader v2 | crypto-folio.com
We don't even have an acceptable logo yet though right ?
full member
Activity: 224
Merit: 100
CabTrader v2 | crypto-folio.com
The dogecoin animation gave me a great laugh. I think those animated videos may be outside the scope of what I do. But I do have some animated type editors so I will see if I can make something and show you guys and see what you think.
hero member
Activity: 742
Merit: 500
in my opinion before doing "marketing" a kind of branding of xcp/counterparty is neccessary - bountiful had a very good approach about what xcp/counterparty is in the forum:




I would start with words that best describe the Counterparty community, the developer team, and the mission of the code and the project. For example, here are my words that come to mind when I think about the community:
Fast
Trustless
Burn
Proof
Peer to Peer
Decentralized
OpenSourced
CommunityDriven
Innovative
Github
Forums
Discussion
Build
Bet
Assets
Issuance

taken from: https://forums.counterparty.co/index.php?action=post;quote=1245;topic=180.0

anyway i do not want to discourage making a video and will likely donate for it, but we need to make sure what we are promoting
legendary
Activity: 910
Merit: 1000
Hi halfcab,
I checked out your videos, awesome stuff,
Great to hear you want to do a video , an interview video sounds great,
when are  you planning on getting started?

i believe the best way to tackle this marketing campaign is by doing multiple videos,
I feel that we are going to need an animated video aswell as real life video,


these are examples of animated videos i am talking about - is animation videos within your scope ?

https://www.youtube.com/watch?v=jBNhMNXvdjQ               - bitcoin

https://www.youtube.com/watch?v=Um63OQz3bjo              - bitcoin

https://www.youtube.com/watch?v=SEbCbp1vc9Y                  - bitcoin

https://www.youtube.com/watch?v=000al7ru3ms             ---- doge -  

https://ripple.com/#                                  - ripple


full member
Activity: 224
Merit: 100
CabTrader v2 | crypto-folio.com
[Marketing]


Regarding the content of the marketing initiative, I suggest a use case.
Instead of talking in detail about what Counterparty is, or describing somewhat abstractly the kinds of things Counterparty can do, talk specifically about the things that someone is already using Counterparty for. In this vein, we could talk about the new project from Bitcoin Tangible Trust.

Any use case type of explanation for Counterparty's virtues must describe how Counterparty is doing one or more things for the entrepreneur (in my example, BTT):
How does CP solve a problem that BTT had (or that companies like it have)?
How does CP allow BTT to reach more customers/improve customer experience?
How does CP allow BTT to speed up time to market/development time/etc?
Why is CP the best choice for companies like BTT?

In short, instead of talking so much about what CP is (like many informational videos do), talk about what it does for those who might be interested in using it. People will respond to something that solves some problem for them, or allows them to do something interesting and new. And investors will respond to CP when they see how CP can become a genuine partner with lots of entrepreneurs and adventurous thinkers out there.  

This is a smart idea, Sparta_cuss.

If we could showcase one asset-backed company, say, BTT, one betting game, say, ?, and one derivatives concept, say, ?.

And then make the point that Counterparty is an incredibly important open source project, with a potential for 100s of companies to be riding on top of it in a few years.

Then this would make for a very compelling story line!




I agree with this absolutely. I do think that also giving a poignant talk though also conveys the vision and gives the spirit of the initiative which is important in effectively establishing a presence, "Hey here we are this is what we do." And the compounding the use cases on top of that vision.

Here's the theoretical, here's the practical, here's the future
full member
Activity: 224
Merit: 100
CabTrader v2 | crypto-folio.com
This is filmed and edited by Jon grant who is my business partner. We run a decent sized hedge fund in crypto. http://youtu.be/9AxWIzoic6g

I am the one interviewed in the video and there is also another video here of his trip to Panama Panama 2012: http://youtu.be/qaAWM25U6Hs

Here are some other great ones
United Clothing Company Photoshoot: http://youtu.be/MgDqvHzgr18

Dana Leigh Smith: http://youtu.be/s1N4NjrMAEc



Nice work.

So what exactly did you have in mind with regards to a video for counterparty?

We've got a Canon 5d mkII tripods lights backdrop etc, I planned on a powerful interview. I'm well spoken and I have the gift of conveying complex ideas to a non savvy audience. I planned on combining that with shots of the Web wallet and desktop wallet and delving into complex topics which explain the depth of the vision of what counterparty makes poasible.

I do ask that I can consult with an expert over the phone to gather some more information about some of the more complicated features.
member
Activity: 82
Merit: 10
[Marketing]


Regarding the content of the marketing initiative, I suggest a use case.
Instead of talking in detail about what Counterparty is, or describing somewhat abstractly the kinds of things Counterparty can do, talk specifically about the things that someone is already using Counterparty for. In this vein, we could talk about the new project from Bitcoin Tangible Trust.

Any use case type of explanation for Counterparty's virtues must describe how Counterparty is doing one or more things for the entrepreneur (in my example, BTT):
How does CP solve a problem that BTT had (or that companies like it have)?
How does CP allow BTT to reach more customers/improve customer experience?
How does CP allow BTT to speed up time to market/development time/etc?
Why is CP the best choice for companies like BTT?

In short, instead of talking so much about what CP is (like many informational videos do), talk about what it does for those who might be interested in using it. People will respond to something that solves some problem for them, or allows them to do something interesting and new. And investors will respond to CP when they see how CP can become a genuine partner with lots of entrepreneurs and adventurous thinkers out there.  

This is a smart idea, Sparta_cuss.

If we could showcase one asset-backed company, say, BTT, one betting game, say, ?, and one derivatives concept, say, ?.

And then make the point that Counterparty is an incredibly important open source project, with a potential for 100s of companies to be riding on top of it in a few years.

Then this would make for a very compelling story line!


hero member
Activity: 898
Merit: 1000
This is filmed and edited by Jon grant who is my business partner. We run a decent sized hedge fund in crypto. http://youtu.be/9AxWIzoic6g

I am the one interviewed in the video and there is also another video here of his trip to Panama Panama 2012: http://youtu.be/qaAWM25U6Hs

Here are some other great ones
United Clothing Company Photoshoot: http://youtu.be/MgDqvHzgr18

Dana Leigh Smith: http://youtu.be/s1N4NjrMAEc



Nice work.

So what exactly did you have in mind with regards to a video for counterparty?
full member
Activity: 224
Merit: 100
CabTrader v2 | crypto-folio.com
I ran a YouTube channel with many subscribers 2200+ for a couple years yt/halfcab123 you can check there for a couple hundred videos I made but many of those were very low budget I'm only recently gotten high quality equipment.
hero member
Activity: 647
Merit: 510
Counterpartying
This is filmed and edited by Jon grant who is my business partner. We run a decent sized hedge fund in crypto. http://youtu.be/9AxWIzoic6g

I am the one interviewed in the video and there is also another video here of his trip to Panama Panama 2012: http://youtu.be/qaAWM25U6Hs

Here are some other great ones
United Clothing Company Photoshoot: http://youtu.be/MgDqvHzgr18

Dana Leigh Smith: http://youtu.be/s1N4NjrMAEc


Really nice stuff. Impressive.
full member
Activity: 224
Merit: 100
CabTrader v2 | crypto-folio.com
This is filmed and edited by Jon grant who is my business partner. We run a decent sized hedge fund in crypto. http://youtu.be/9AxWIzoic6g

I am the one interviewed in the video and there is also another video here of his trip to Panama Panama 2012: http://youtu.be/qaAWM25U6Hs

Here are some other great ones
United Clothing Company Photoshoot: http://youtu.be/MgDqvHzgr18

Dana Leigh Smith: http://youtu.be/s1N4NjrMAEc




hero member
Activity: 898
Merit: 1000
great idea sparta,
why not get a few videos made?

a. use case
b. concept and functionality


We are going to need a few things for this marketing video/videos

1. funds  and someone trustworthy to hold them.   ( Can a dev please volunteer for holding the funds)

2. a proffesional at video marketing - we need to start researching for  excellent video marketers/makers, or if anyone has a good lead we wil contact them. Once we find someone, we should ask if they accept bitcoin and/or XCP.If not we can always convert btc on an exchange.
 We essentially want this video  going viral, it has to somehow capture counterparty in a simplistic and dynamic way( look how succesful the DOGE video was) ours needs to be better without losing the intelligence of the protocol

3. Someone with a great understanding of counter party who has the time to work with the video marketer


If XCP is marketed properly - theirs is no reason we shouldn't be at 0.12 btc/xcp like MSC




Hi guys

Okay, so after a bit of discussion between Bitwhizz and myself, we are thinking it would be a good idea to try to organise this in order to help raise awareness of the counterparty protocol. Bitwhizz has offered to handle the funds, having built up a solid reputation over the last year or so. We co-own a start up venture distributing mining hardware: cryptoware.co.uk - so feel free to check that we're legit. If we can find someone to create the video, and figure out how much we need to raise, then would people be interested in chipping in towards creating a marketing video for counterparty?

If we get a positive response here we will start contacting people this week and trying to put this together.

Just fyi I have a sizeable portfolio in cinematography and I have been planning on doing this for some time.

Links to some of your work?
full member
Activity: 224
Merit: 100
CabTrader v2 | crypto-folio.com
great idea sparta,
why not get a few videos made?

a. use case
b. concept and functionality


We are going to need a few things for this marketing video/videos

1. funds  and someone trustworthy to hold them.   ( Can a dev please volunteer for holding the funds)

2. a proffesional at video marketing - we need to start researching for  excellent video marketers/makers, or if anyone has a good lead we wil contact them. Once we find someone, we should ask if they accept bitcoin and/or XCP.If not we can always convert btc on an exchange.
 We essentially want this video  going viral, it has to somehow capture counterparty in a simplistic and dynamic way( look how succesful the DOGE video was) ours needs to be better without losing the intelligence of the protocol

3. Someone with a great understanding of counter party who has the time to work with the video marketer


If XCP is marketed properly - theirs is no reason we shouldn't be at 0.12 btc/xcp like MSC




Hi guys

Okay, so after a bit of discussion between Bitwhizz and myself, we are thinking it would be a good idea to try to organise this in order to help raise awareness of the counterparty protocol. Bitwhizz has offered to handle the funds, having built up a solid reputation over the last year or so. We co-own a start up venture distributing mining hardware: cryptoware.co.uk - so feel free to check that we're legit. If we can find someone to create the video, and figure out how much we need to raise, then would people be interested in chipping in towards creating a marketing video for counterparty?

If we get a positive response here we will start contacting people this week and trying to put this together.

Just fyi I have a sizeable portfolio in cinematography and I have been planning on doing this for some time.
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