I agree with Shelby that music may not be the best place to start. There is too much entrenched establishment thinking in that domain by both consumers and especially content creators (although it has gotten much better in recent years). Artists are still locked into old ways and I don't believe it will be the easiest market to "attack" first.
Yes, the indie market does offer some inroads, and in time I believe that will be the place to dig in and make our mark, but I don't believe it is the best place to start in the grand scheme of things. I would tend to think a market to focus on first would be one that already has its roots in upending the tradition media/content distribution status quo. The primary ones that come to mind are podcasting/vlogging (and to a lesser extent blogging). These industries are built on the idea of creators getting their content directly in the hands of users with minimal middle man interaction. And the content creators are always looking for new and better ways to monetize their offerings.
Unlike the music industry, where there are a plethora of preconceived ideas and biases holding people back, the podcast/vlog sphere has very little of that. They want innovative distribution ideas, that is why they came into existence in the first place. They want easier/better ways to spread their "art".
Interesting idea.
With my plan, app creators are in charge of their own destiny. So they decide which marketing sectors they want to develop for. But we can brainstorm now so hopefully we have some well thought out apps to launch with, so that the synergy is good for all of us.
If we contrast with Ethereum's model, Ethereum is ostensibly making it very confusing for speculators, because now they have to choose between dozens (or soon 100s) of ICO tokens. Which ones do they invest in? The cognitive load is too high. It ends up
diluting speculator focus, and then as you see Byteball gets all the votes (
even though I've already explained that Byteball has some serious flaws).
Although Ethereum is getting a lot of experimentation now and we will be behind initially, possibly we can overtake them because for example, the
MobileGo smart contract will be taking 10% fees on all game transactions (e.g. game purchases). In OpenShare, the game app would keep all of its revenues on sales plus it would gain additional massive revenues from my planned onboarding monetization model (something similar to Steem's but not based on voting). Tangentially also other crucial differences such as Ethereum's consensus algorithm doesn't appear to scale decentralized (
and I don't think Casper will either nor do I believe it is sound, nor do I think Raiden will be the complete solution in all cases, but the devil is in the details on all of that).
All debasement of OpenShare is going towards onboarding, not to an ICO.
You app developers are in effect being issued the money supply in exchange for your onboarding performance, in addition to any other monetization you want to add to your app (e.g. ad funded, in game upgrades, etc). The OpenShare token will sub-second confirmations as well you can post data to the blockchain with sub-second confirmations and practically no limit on TPS or bandwidth.
But I want to emphasize that focusing on the power users and evangelist users first is the most effective. They earn more and bring more users into the onboarding process. The other users want to emulate them and be as great and prosperous as the power users are.
Every transaction will require burning a small transaction fee and so your users get some tokens so they can use the system (and then they get some tokens from using the system, so they can continue using it). The money supply is perpetually deflationary with an unbounded divisibility of the money supply (although it is initially inflationary due to all the onboarding but this onboarding is extremely valuable and will pay us back in terms of a huge marketcap).
Tokens that are rewarded will be non-fungibly locked up for period of time in order to encourage users to use their tokens and not dump then to whales. This will also keep the float small, so that the price is always going up.
Speculators are going to have to fight each other to get into this early. The longer they wait, the higher the price goes. Well at least that is the plan, given the small float relative to the marketcap. But we don't want the Zcash experience where float is too small at the start and then price continually declines as the float increases. But this can be dealt with by selling tokens to raise more funds for development as needed. Maybe even provide advances (against future revenues) to some app devs who need funding upfront.
Note we will not have the crazy dilution of the original Steem design. This will be a very small rate of dilution compared to the impact on the marketcap and price that it should cause. Well that is the theory any way. Remember blockchains and their tokens are just a computer game right.
I'm not particularly interested in liquidating, it's a
computer game after all.
Note I have been purposely just a little bit vague and elusive, because I am not ready to have copycat projects of my design just yet.
I believe the largest hurdle to overcome in this market is the idea that consumers have always gotten these things "for free" and there may be some resistance to now paying for them. But the whole idea of a micropayment social media platform is that the consumers wouldn't even really feel the brunt of paying anyway since the transactions would be so small. So I don't think this will be as difficult to overcome as it initially appears.
Consumers are going to be paying with tokens they received for free. And you will also monetize your app from onboarding having nothing to do with whether the consumer spends or not. So you have two ways to monetize. As for teeny-tiny microtransactions, I don't know if that is a good model. I doubt it. The system design will be able to do, but I think you'll be better off with the onboarding monetization perhaps coupled with some monetary transactions for upgraded features or higher quality versions of content downloads (e.g. 256-bit MP3 song upgrades from 128-bit freeware) or what have you. One advantage is the instant transactions so if the user wants an in game upgrade (i.e. to buy a more powerful gun), they can get it instantly and not have to wait. I suggest readers study up on gamification monetization strategies if they aren't already aware of the Farmville model and what has come since that.
Now I hope you start to see why you should be working on an app for OpenShare so you are one of the lucky apps at launch time. That is the best way to get tokens when they are low priced.
Speculators find some devs and hire then to make apps. That is the way you invest in this early. Else you can buy coins on the open market as they trickle out from the onboarding.
What you think guys? Interesting?