I think Dortmund's failure to achieve the Bundesliga title has become a very common thing to see, they always finish in the top four of the standings but not in the top ranking, meaning of course Dortmund is a top team in the Bundesliga but they are always unlucky at the end of the season as happened in the last two seasons where they failed to take advantage of the only last chance to break the title dominance of Bayern Munich. With this I think that if only Dortmund stopped their bad habit of selling every quality player in their team then I am sure that the trophy is not something that is too difficult to achieve, because with such a habit they are still able to provide strong competition in the top four area. Another thing of course this season will be more interesting, I will focus on Leverkusen as a surprising team last season and also on Bayern Munich where we see that now they have indications of very good changes in starting the season, several other top teams have the opportunity to win the title this season but I think this season is a competition for two teams Bayern Munich and Leverkusen, we'll see who is stronger.
The thing is the whole aspect of Dortmund not winning the league or selling off their best players all bows down to one thing which is the vision of the club, I can say that even Dortmund has desire to win trophies at the beginning of the season their ambition isn’t as high as that of club like Bayern Munich and that is what is drawing them back. First the hierarchic are just there to me to actually make money and cover for there expenses and most of these players have ambitions to win trophies and that’s why you see them leaving immediately they get to their peak.
I could remember when Dortmund under Jurgen Klopp were challenging for every trophy then with even the champions league included, they had raising stars like Lewandowski, Reus and even Gotze but lost them to their greatest rivals and challengers with only Reus staying, this was actually caused by the financial situation they usually find themselves in but seriously Dortmund hierarchy themselves are not that ambitious and that is what translates to the players on the pitch. This season they have started not quite well and I still don’t think they will go all the way to win it
Of course, the main goal for all clubs, including Dortmund, would be winning at every level. But, in the case of Dortmund, a few other things could mean that they do not always put winning as their first priority. These could be the priority for financial stability and developing young talents to later cash in big on them. Indeed, this can be well understood from how they sell their star players once these players reach their peak.
This approach often thwarts their ambition to be a major player in the long run. So, though they start the season intending to win silverware, the more business-oriented nature of the club and player development maybe one of the reasons they do not truly compete at the very top level on a regular basis. If Dortmund were truly consistent in competing with a strong ambition to win, they would always be a team to be reckoned with.