True signature campaigns should be using this techniwue and paying people with higher activity rather than post count.
They do pay people higher by activity. I think all deals do this and there's ones that pay for a minimum 50 posts rather than per.
Generally speaking, accounts with a higher rank (higher activity) get a higher payment.
Some programs pay per post (eg. PD), some pay per activity point (eg. BitMixer), some pay the same amount as long as you meet the min requirement (eg. GAW for 50+ posts a month).
For details, you'd better check https://bitcointalksearch.org/topic/overview-of-bitcointalk-signature-ad-campaigns-last-update-01-jan-23-615953