The only thing keeping this coin alive is that Bitmain forces you to use it on their website...
Unless something is done, BCH won't survive the year.
Too much support from big players to totally die. Also, this is the first project by big blockers that actually got off of square one. Segwit2x may succeed, but many big blockers don't care much for the Segwit part. One certain big player, whose ASICBoost is not compatible with Segwit, comes to mind.
Furthermore, you must remember that the Bitcoin Cash market started out in the distribution phase. Of course you are going to see continued declines, as people who don't really care about Bitcoin Cash, liquidate it. Furthermore, the price point now is similar to what BTC had back in late 2014 and most of 2015. Did BTC die within a year after that?
At some point, Bitcoin Cash will probably go through an extended consolidation period. At this time, it will probably be accumulated by some smart buyers, since the price will be low.
I just pray that the development team sees the light and takes measures to somehow improve the retarget algorithm. If you look at the main attack of all of us trolls, it usually focuses on the EDA. (Or some consequence of it such as heavy reliance on 3 mining farms to keeps the chain flowing during unprofitable times, and deciding if and when to invoke another EDA.) With how the EDA has played out so far, anyone can plainly see that it's far from optimal. However, if this project is truly worth anything, I'm confident the needed changes will come. I don't think the Bitcoin Cash development team are really going to just let the code stagnate. After all, it's code, not scripture.