I read in the whitepaper you will allow trading on your platform in regular fiat, BTC/ETH and in INS. While I understand for the sake of the platform it is important to offer as many possibilities to transact as possible, but how does this change the price of INS?
WHY INS ECOSYSTEM NEEDS OWN TOKEN
INS ECOSYSTEM IS DESIGNED AS A HIGH-LOAD PLATFORM
The INS Platform is designed as a very high-load system. The market potential for INS Ecosystem consists of billions of users, each of them making dozens of orders per year. The main focus is on performance, in which we seek smart contracts support, predictability, stability, and ease of use. We plan to use the most proven and scalable open source technologies and constantly monitor alternative technical implementations.
As the existing blockchain platforms such as Ethereum have inherent limitation in transaction bandwidth (currently limiting to a dozen tx/sec), and prospective platforms and frameworks are only in the development stage, we also consider designing and developing our own INS blockchain platform in the future, where nodes are selected from a semi-trusted set of supporters. Given the trust in the nodes, we will implement one of much faster consensus algorithms from the BFT family (HoneyBadgerBFT/Zyzzyva/others), enabling up to thousands transactions per second. A smart contract virtual machine will run on top of the consensus algorithm. The state of the INS blockchain will be regularly anchored to the most popular smart contract ledgers (at least ETH) so that proofs of state and proofs of transaction (within INS) can be verified by Ethereum smart contracts (like it is currently done in BTCRelay or will be done in the future in Plasma). Common optimization techniques such as state sharding and payment channels will be also implemented.
After the ICO period, all contributors will receive an ERC20 exchangeable INS tokens on the Ethereum network. Whenever the INS blockchain is launched with its own token mechanism, the EIP20 token will be always accepted for exchange to a new token 1-to-1.
The INS token is a core component of the INS ecosystem and is designed to facilitate all kinds of operations that make the token an integral part of the ecosystem and the driver for its economy. The INS token is fractionally divisible, transferable and fungible.
TOKEN SERVES AS A STANDALONE UNIT TO ACCESS SERVICES ON THE PLATFORM
The INS token built to provide bespoke logic for producers to form a loyal base of customers. It’s used to facilitate marketing, bonuses, discounts that could not be efficiently handled in fiat/ETH/BTC. The INS token gets utility value from the services it gain you access to - direct-to-consumer marketing. Over time, the token utility value increases as manufacturers who want to market their goods can get more services (additional types of marketing campaigns) using the token.
TOKEN HELPS TO GROW A COMMUNITY AND PRESERVE THE VALUE INSIDE
INS Ecosystem will be expanding beyond the crypto community and focusing its activity on the broad audiences. Manufacturers will be able to reap value that they would not receive otherwise . As the INS token is adopted by more consumers and suppliers, the network effect of the INS ecosystem will grow, building the value of the ecosystem for the benefit of ecosystem participants. INS is going to add value to the INS community (expansion to new cities, adding new types of services), and while INS Ecosystem has own token, that value benefits the INS community. If no own token, the value may freely leave the community.