Let's think this through.
1. I release QORA asset: 10'000'000 units that represent 100'000'000 Qora coins.
2. I set all units on sale at the price I'm comfortable with ...
- it seems you misunderstood the gateway-owner role.
May I remind the basic scheme:
1] dzarmush issues, say, 10'000'000 units of "dzQora" asset. Each asset equals 1000 Qora.
2] To get Qora-assets, someon sends any number of Qoras (at least 1000) to dzarmush's Qora address
Qasst9cNf43daLJrjD3FZBALUUyhqHqX........ with a message in the transaction that only contains your NXT address.
3] dzarmush receives Qoras (say, 1'000'000 Qoras), and transfers 990 dzQoras to that NXT address (1% comission).
4] The owner of 990 dzQoras trades them on Asset Exchange at the price of his choice..
5] The new owner of 990 dzQoras decides to convert them to real Qoras, and transfers 990 dzQoras to the issuers (dzarmush) NXT-account, and in the attached message puts Qora address.
6] dzarmush sends 990 * 1000 *0.99 = 980'100 Qoras (1% comissin) to that Qora address.
Does anyone know similar assets to look at descriptions?
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https://docs.google.com/document/d/1FOKEtA6lZoLJBA74jYZQpFPFRt5pDhhBmixS9P-hGH4/edit