MRO could be a better coin with better features then Darkcoin but if there is no hype where will the coin be? you need both innovation and Hype to make it big Darkcoin came along at the right time
Question is, who is the developer of MRO? Is s/he working on a GUI wallet? Does s/he have future plans for new innovations and is s/he capable of implementing them? Evan has proven himself quite capable so far. The excitement I get from Darkcoin comes from Evan's ideas (and the community's) and his ability to make these things happen. He's also devoted 100% of his time for the next two years to this coin, which is a huge commitment. (well, half of that's run out now) I'm certain he won't disappear after that, but I'm also certain we won't need 100% of his time anymore either.
I don't think it's hype that has finally brought the attention of the community at large to Darkcoin, but the incredible work and devotion that Evan has given this super innovative coin. It's only hype if it's not real. This is real.