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Topic: Another New Rule On Gambling Adverts Ban Celebrities and Sports Stars - page 11. (Read 1768 times)

hero member
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What impact will be received by gambling companies, both fiat and crypto, because we know that gambling companies use celebrities to boost the popularity of these gambling sites?

In terms of promotion, the gambling company may change its strategy in using these celebrities or use an age limit for those allowed to see these advertisements.

But from another perspective, it doesn't seem easy to do because children under 18 years old may already know how to see the ad. But indeed, the problem of gambling addiction is a very serious problem that needs everyone's attention. They can play gambling but with strict terms and conditions.
What arguments do they have against this new law? The impression of people around gambling and casino is negative, I have not seen any mother or father liking the fact that their son or daughter gambles. I have never seen someone proudly stating in business & social events that they gamble. We can clearly see the statistics of the negative impact of gambling on people. Have you ever seen positive ones? I want to say: Drugs induce euphoria but no one is proud of using them because they cause addiction and everything that causes addiction has cons that outweigh any possible pros.

They have zero arguments against this law at the moment! Celebrities like already mentioned Christiano Ronaldo, have a huge impact on the young generation. Look, kids try to wear their boots, t-shirt with their names and because of them they support the clubs where they play. A lot of kids are dreaming to become as successful footballer (Soccer) as Christiano Ronaldo.

Also, estricting the ads to those aged 25 and over for most sites is a good idea too. I personally think that 18 years old aren't adults, most of them can't live without parents support, most of them change their mind very often, people in this age don't even know which profession to choose and some of them re-enter the university after finishing the one or are unhappy with their career.
sr. member
Activity: 742
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Quoted from bbc.com news

https://www.bbc.com/news/business-60994728
Quote
Starting in October, gambling companies will not be allowed to use stars to target children under 18, the Advertising Practices Committee said.

Anyone with a "strong appeal" to young people, such as footballer Cristiano Ronaldo and Love Island star Chris Hughes, should not appear in advertisements.

The body representing betting companies said it welcomed the new rules.

Michael Dugher, chief executive of the Betting and Gaming Council (BGC) said the changes build on industry-led measures designed to "raise standards and ensure further protection in advertising."

The Advertising Practices Committee (CAP) said the "hard" new rules were part of its commitment to protecting young people and vulnerable audiences.

The new rules state that gambling and lottery advertisements must not "be a strong attraction to children or youth, especially by reflecting or being associated with youth culture".

References to video game content and gameplay popular with under-18s are also against the new rules.

There is opposition to gambling advertisements among some politicians, parents, and awareness campaigning groups around gambling addiction.

In my opinion, children should not gamble at all. Many adults have a problem with this, let children who are completely unaware of the dangers of how advertising works and how it can be different from reality. Children almost believe in what they see, so when they see on an ad that someone wins a lot of money, they'll think it's that simple. This is, in my opinion, the most dangerous for children.

What impact will be received by gambling companies, both fiat and crypto, because we know that gambling companies use celebrities to boost the popularity of these gambling sites?

In terms of promotion, the gambling company may change its strategy in using these celebrities or use an age limit for those allowed to see these advertisements.

But from another perspective, it doesn't seem easy to do because children under 18 years old may already know how to see the ad. But indeed, the problem of gambling addiction is a very serious problem that needs everyone's attention. They can play gambling but with strict terms and conditions.
hero member
Activity: 2954
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Most of the celebrities are known by many people even the underage how they will know if they have a fans that is under 18? so that means any players of every team are not allowed to be a model for a gambling site? Like Drake in stake I know that many young people are in Drakes music but he is advertising gambling about Stake does that mean he is not allowed too?
I'm not sure if that rule covers the entire country, I think the law differs from country to country and stake is not stupid to pay Drake millions of dollars if in the end it will give them a headache because they violated the law.
sr. member
Activity: 2436
Merit: 455
Since the new prohibition is because of underage it going to have a strong impact and many celebrities will strictly adhere to, the new law to protect underage from gambling addiction this is a strong point that casino both physical of online casinos will have to play along the right part if their want to continue operations.

You are right. Casinos and gambling website should abide the law if they still want to continue to operate because there are certain degree of punishments for those who break the law for serving their self-interests which in this case, to make a profit. This new rule will however cost their exposure and reach because the advertisements will be banned to protect the minors, but this is for the better.

However, I still find it not that much of a use because no matter how hard they try to ban the ads from the youth, they will eventually make a way to go over it if they would want to. After all, the technology is now more advanced than before and the Internet is just a little part of all of it. They can still know about it outside the Internet, perhaps from their peers and the likes. Although still, this is a good initiative if would be strengthen to really filter those underage from accessing.
full member
Activity: 2520
Merit: 214
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Most of the celebrities are known by many people even the underage how they will know if they have a fans that is under 18? so that means any players of every team are not allowed to be a model for a gambling site? Like Drake in stake I know that many young people are in Drakes music but he is advertising gambling about Stake does that mean he is not allowed too?
you can simply understand by reading the quoted part mate and that indicates about what is the law means , and yes Even Drake will not be allowed to advertise stake, but i think the rules stand in directly advertising or meaning modeling but not if they are a representative of the gambling site like drake now in which he is a partner of the stake.com.

But like those sports team that will directly advertise the gambling they will be the one that may prohibit .
legendary
Activity: 2660
Merit: 1009
Most of the celebrities are known by many people even the underage how they will know if they have a fans that is under 18? so that means any players of every team are not allowed to be a model for a gambling site? Like Drake in stake I know that many young people are in Drakes music but he is advertising gambling about Stake does that mean he is not allowed too?
hero member
Activity: 2716
Merit: 552
~snip~
Children below 18 years old were always forbidden from accessing gambling websites so what does this notice adds ?

Forbidden yes, but they can always have an access If they wanted to. Especially in crypto.
This notice doesn't eliminate the probability for young people to get involved in gambling, this is just a small gesture for these authorities to show to the public that they are doing something that prevents young people to get involved in gambling.
These ads is just a small portion of influence in the world of internet. So, I might say this kind of action doesn't make any difference.
hero member
Activity: 1610
Merit: 507
snip
Maybe the point is that if celebrities advertise something that has to do with gambling, it can attract children/teenagers to try registering and gambling at that casino. Maybe we've seen celebrities that don't advertise clearly but there is a logo that people have seen very often, so when they see that logo, their mind will immediately go to that site. The new rule was made because there have been many complaints from older adults, parents or people in the article, so it is hoped that the new rule can reduce the number of people who play gambling and are addicted to gambling. But this still has to be further researched and in the data to get valid results.
hero member
Activity: 3164
Merit: 937
This doesn't make sense to me.
So the people at this "Advertising Practices Committee" think that when a kid/teenager sees a gambling ad with Christiano Ronaldo(or some movie star),the teenager will be instantly hooked and will try to signup and gamble on that casino.
But when the kid/teenager sees a gambling ad WITHOUT Christiano Ronaldo(or any celebrities at all),the kid would not be interested at all in gambling and just skip.
It seems to me that the creators of this new rule think that kids/teenagers are just dumb retards.
Why do they have to impose such rule?Aren't kids/teenagers forbidden from joining online casinos,since there are KYC procedures and age verification required?

full member
Activity: 378
Merit: 167
betfury
I respect that decision and support, of course there is a runway regarding gambling that is regulated. Indeed, it should and condition consumption for those under +18, above that age I think it's legal because it is sufficient from the mindset and all decisions that he makes already understand the rules. and know the sportsbook, gambling, football that he ordered.
There may be an impact for the company, where if this regulation is known, users in the above categories will withdraw but this is not always the case, because the star of the ad does not appear.
I think the company has a marketing strategy that is innovative, inspiring and attracting users/consumers according to the market share in this type of sport, which can boost financially or crypto.
hero member
Activity: 3010
Merit: 629
What impact will be received by gambling companies, both fiat and crypto, because we know that gambling companies use celebrities to boost the popularity of these gambling sites?
Well, for gambling companies who are already well-known, the impact would not be that huge because they already established their business and gamblers are already aware of their existence. However for those gambling companies who are just starting and using celebrities to attract the gamblers to play on their platform, its really not a good idea for their business to stop using celebrities to advertise them. But its a new rule so they have no choice but to comply to avoid having problems.

On the other side, we know youth are already expose on using gadgets, because of this the possibility to see ads about gambling are always there. Thats why the guidance of the parents are necessary so even they see these ads, they wont be tempted to try playing.
sr. member
Activity: 2618
Merit: 439
I am more concern about the implementation of this new rules as this involves Bigger name in the world of gambling and sports so with them being in this case , I am afraid that this will be on the table perfectly , but i love the idea and i love the chances of having this in My country as nowadays? younger and younger becoming gambler and also turns addicted .
full member
Activity: 2520
Merit: 204
Another good steps in facing the problem in gambling , because the this issues had been here for long time and with this as support for the goodness of gambling industries .

Not because they are celebrity meaning they can be advertising Gambling and just with that.

Hope that this will express attitude towards the gambling world and will cherish for long time now.
jr. member
Activity: 91
Merit: 1
Quoted from bbc.com news

https://www.bbc.com/news/business-60994728
Quote
Starting in October, gambling companies will not be allowed to use stars to target children under 18, the Advertising Practices Committee said.

Anyone with a "strong appeal" to young people, such as footballer Cristiano Ronaldo and Love Island star Chris Hughes, should not appear in advertisements.

The body representing betting companies said it welcomed the new rules.

Michael Dugher, chief executive of the Betting and Gaming Council (BGC) said the changes build on industry-led measures designed to "raise standards and ensure further protection in advertising."

The Advertising Practices Committee (CAP) said the "hard" new rules were part of its commitment to protecting young people and vulnerable audiences.

The new rules state that gambling and lottery advertisements must not "be a strong attraction to children or youth, especially by reflecting or being associated with youth culture".

References to video game content and gameplay popular with under-18s are also against the new rules.

There is opposition to gambling advertisements among some politicians, parents, and awareness campaigning groups around gambling addiction.

What impact will be received by gambling companies, both fiat and crypto, because we know that gambling companies use celebrities to boost the popularity of these gambling sites?

In terms of promotion, the gambling company may change its strategy in using these celebrities or use an age limit for those allowed to see these advertisements.

But from another perspective, it doesn't seem easy to do because children under 18 years old may already know how to see the ad. But indeed, the problem of gambling addiction is a very serious problem that needs everyone's attention. They can play gambling but with strict terms and conditions.
Children below 18 years old were always forbidden from accessing gambling websites so what does this notice adds ?
sr. member
Activity: 2828
Merit: 357
Eloncoin.org - Mars, here we come!
Quoted from bbc.com news

https://www.bbc.com/news/business-60994728
Quote
Starting in October, gambling companies will not be allowed to use stars to target children under 18, the Advertising Practices Committee said.

Anyone with a "strong appeal" to young people, such as footballer Cristiano Ronaldo and Love Island star Chris Hughes, should not appear in advertisements.
This must be one of the greatest News i ever heard happening in gambling world now , because it has been many years that the Youngsters are being targeted and lured by gambling sites since they are the easiest to take part and if become addicted? they will do anything just to find funds to gamble, I really hate this kind of strategy because a father like me has more care if what will be our children to become because of this  gambling site strategies .
hero member
Activity: 2632
Merit: 787
Jack of all trades 💯
It looks like the streaming of fake casino games will end.
Casinos created fake accounts for streamers who played at the casino and won huge amounts of money. Of course, these were fake winnings, but the viewer did not know this. Thought it was a real win. Unfortunately, most of them were kids who, seeing how easy it was to win money, most often deposited their parents money and lose everything immediately. Fortunately, it will end now.

if people will continue to report those fake streamers, YT and other streaming services will take down those videos. because if no one is reporting, definitely, there will always be something like this in circulation. but don't get too confident that they will be out of the market, because for sure, there will always be a new casino willing to pay an influencer to advertise their site showing fake winnings and all.
but on the note about ban on known personalities, or sports athletes, i have to agree with this. because some of these personalities have young followers. and they will see them as examples they want to imitate with.
They should really get rid of that first before banning out celebs who are promoting or with have partnerships with gambling companies because it  would really be totally useless if they would still let
those things running or exposed yet considering that we are on a high tech era which basically means that kids or youth could still make able to see these things where gambling videos or streams are
almost everywhere so its not totally the solution for this problem but if they do really strictly impose such laws then companies would be having no choice but to deal with it.

But they can totally get rid of this casino since some part of the country are earning benefits thru tax so taking them down will also cost them a lot of money lost as income to their country that's why they just do this to minimize the damage what possibly can bring by those huge promotions made by celebrities. Also for sure they will take an action towards streamers since if they ban celebrities they will also do the same with those influencers who promote casinos.
hero member
Activity: 2702
Merit: 672
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I don't think they'd have that much of an impact on the casinos, I mean said stars aren't the only celebs out there that you can reach out to advertise from. Sure, probably those banned stars would have a bigger fanbase since they also reach out to younger audiences, but in the first place they aren't even the ones casinos are aiming for. It's just a proper way of trying to attract the audience based on a reasonable pov (due to a problem that can't be fixed for so damn long).

I want to say that it's those celebs/sports stars that have impacted the most, but eh, I don't think losing out on the gambling industry would destroy all they are. I mean casinos wouldn't go to them if they had nothing in the first place.
legendary
Activity: 3094
Merit: 1127
It looks like the streaming of fake casino games will end.
Casinos created fake accounts for streamers who played at the casino and won huge amounts of money. Of course, these were fake winnings, but the viewer did not know this. Thought it was a real win. Unfortunately, most of them were kids who, seeing how easy it was to win money, most often deposited their parents money and lose everything immediately. Fortunately, it will end now.

if people will continue to report those fake streamers, YT and other streaming services will take down those videos. because if no one is reporting, definitely, there will always be something like this in circulation. but don't get too confident that they will be out of the market, because for sure, there will always be a new casino willing to pay an influencer to advertise their site showing fake winnings and all.
but on the note about ban on known personalities, or sports athletes, i have to agree with this. because some of these personalities have young followers. and they will see them as examples they want to imitate with.
They should really get rid of that first before banning out celebs who are promoting or with have partnerships with gambling companies because it  would really be totally useless if they would still let
those things running or exposed yet considering that we are on a high tech era which basically means that kids or youth could still make able to see these things where gambling videos or streams are
almost everywhere so its not totally the solution for this problem but if they do really strictly impose such laws then companies would be having no choice but to deal with it.
legendary
Activity: 3122
Merit: 1102
Leading Crypto Sports Betting & Casino Platform
It looks like the streaming of fake casino games will end.
Casinos created fake accounts for streamers who played at the casino and won huge amounts of money. Of course, these were fake winnings, but the viewer did not know this. Thought it was a real win. Unfortunately, most of them were kids who, seeing how easy it was to win money, most often deposited their parents money and lose everything immediately. Fortunately, it will end now.

if people will continue to report those fake streamers, YT and other streaming services will take down those videos. because if no one is reporting, definitely, there will always be something like this in circulation. but don't get too confident that they will be out of the market, because for sure, there will always be a new casino willing to pay an influencer to advertise their site showing fake winnings and all.
but on the note about ban on known personalities, or sports athletes, i have to agree with this. because some of these personalities have young followers. and they will see them as examples they want to imitate with.
legendary
Activity: 1512
Merit: 1005
It looks like the streaming of fake casino games will end.
Casinos created fake accounts for streamers who played at the casino and won huge amounts of money. Of course, these were fake winnings, but the viewer did not know this. Thought it was a real win. Unfortunately, most of them were kids who, seeing how easy it was to win money, most often deposited their parents money and lose everything immediately. Fortunately, it will end now.
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