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Topic: Another New Rule On Gambling Adverts Ban Celebrities and Sports Stars - page 7. (Read 1768 times)

legendary
Activity: 1512
Merit: 1005
I believe not. Because they do have a point. There was also the same kind of prohibition in how to advertise cigarette brands which was very effective in lowering smoking rates in young people.

Perhaps you have a point there. By banning smoking advertisements the tobacco industry did in fact get hit by a large toll that they were not expecting and the young people did start smoking less. But that might just be a subjective view of the banning ads sitation, which might not be applicable to the gambling world. Gambling, while harmful to your mental health and wallet, might not be seen as great of a danger to merit a full advertising ban.


I don't know where you're from, because as I know it, gambling ads are freely shown during football games, and other sporting events in the United Kingdom. That's why they don't want celebrities and sports stars in advertisements connected to casinos and gambling.

I believe gambling ads are even banned entirely in some countries.


As far as I know, the number of countries where advertising gambling is completely prohibited is quite long.
I think the restrictions that are being introduced in England are just a step towards getting Britain on this list as well. I think that the government of UK, due to the fact that the gambling industry there is huge, wants to introduce such restrictions gradually so as not to provoke too much protests from bookmakers.
legendary
Activity: 2898
Merit: 1823
I believe not. Because they do have a point. There was also the same kind of prohibition in how to advertise cigarette brands which was very effective in lowering smoking rates in young people.

Perhaps you have a point there. By banning smoking advertisements the tobacco industry did in fact get hit by a large toll that they were not expecting and the young people did start smoking less. But that might just be a subjective view of the banning ads sitation, which might not be applicable to the gambling world. Gambling, while harmful to your mental health and wallet, might not be seen as great of a danger to merit a full advertising ban.


I don't know where you're from, because as I know it, gambling ads are freely shown during football games, and other sporting events in the United Kingdom. That's why they don't want celebrities and sports stars in advertisements connected to casinos and gambling.

I believe gambling ads are even banned entirely in some countries.

Quote

And if the ban is only partial, not a full ban. I think they will find new ways to go around it. So how effective can it possibly be?


That's another debate. But they will be fined or have their licenses revoked if they are caught doing that.

Quote

The arbitrary nature of the ban is what makes me think its more of strategic move by regulators rather than by concerned parents.


It's only arbitrary because there are so many sports stars and celebrities for the regulators to choose from. But the intent of the rule is clear in my opinion.
hero member
Activity: 1680
Merit: 505
Each country has its own rules to ban such commercials. Yet most organizations and governments seem completely uninterested in such bans, as it takes way too much time to implement them. I've seen the example in the Netherlands, where gambling commercials will soon be completely banned on TV and also in stadiums if I'm not mistaken. If you have a well-known personality in an advertisement, often ex professional footballers, that naturally comes across as much more powerful for new customers and also for trust.

In my opinion, the Netherlands is doing very well. Blocking only celebrities and sports stars so that they do not advertise gambling, in my opinion, will not help. Of course, this may limit the advertising power to some extent, but if children have access to this type of advertising anyway, the risk will always be there. In my opinion, only a complete ban can help.

Even if it is not there, there's always a risk of children playing on a gambling site children learned the concept of gaming when they are in the gaming stage it will just enhance the attraction when they saw their favorite celebrities promoting them, the best solution is for parents to be aware of their children's attitude in gambling, it's not about restriction it's more of education.

After all, I am not saying that simply banning gambling advertising entirely will completely solve the problem of access for children. Of course, parents should try control this and also try to educate them. It's just that both of these things are the best solution at same time.
hero member
Activity: 2814
Merit: 618
Leading Crypto Sports Betting & Casino Platform
I think its the influence of the celebrities that they are trying to lessen the effect. Kids will always learn gambling from peers no matter how we prevent that from happening, eventually they'd find their way to wager something but its still good to have such law. Fans do buy what the celebrities promote.
We often see fans doing what celebrities do regardless of whether it's good or bad.
Besides the curiosity factor, fans see it's something cool if they can follow their idols so we can see a lot of different cases of fans trying to follow their idols.
But kids who often see celebrities plastered on a lot of media or advertisements will get the influence and effect and if it's about gambling, they can ask their peers.
It can have a bad effect because their peers do not necessarily know what they want, so children need the help of their parents or older people.
I agree. If your peers are gambling then there will be a chance that you will gamble as well, especially when you are a kid, that is the sort of way you get into "bad" things. Not that gambling is bad, but when you are 13 years old, you shouldn't do that for sure, when you are 33, nobody will care. However, celebs actually promoting is still bad, it is worse than peers.

I mean when your parents tell you that gambling is bad, and it is your peers who do it, you could actually say "maybe my peers could be wrong", but when it is a celeb that does the same thing you could say "how would my parents know, this huge celeb does it! it must be right!" and that is the scary part.

Kids usually follow thier peers and and if any kid friend is playing gambling, its hard for that kid to avoid gambling. However if the parents are strict, only then the children can be stooped from gambling.
Apart from this, it is a good initiave that kids will not be shown in gambling ads. Atleast kids wont be tempted to gamblie after seeing such ads. However, i will emphasize a lot depends on the parents on how they discourage thier children from playing gamblng.
hero member
Activity: 3010
Merit: 629
Even if it is not there, there's always a risk of children playing on a gambling site children learned the concept of gaming when they are in the gaming stage it will just enhance the attraction when they saw their favorite celebrities promoting them, the best solution is for parents to be aware of their children's attitude in gambling, it's not about restriction it's more of education.
I agree. If the parents are educating their children and explaining the risk of gambling, then they will understand and remember what was taught to them when they see in the internet the ads about gambling. A kid who obey his/her parents and has discipline cant be lure to gamble because they know its not appropriate for them to do so. On the other side, banning celebs and sports stars are a good move to prevent the youth for trying to play just because they idolize who advertise the particular site, because their presence can influence them.
sr. member
Activity: 2618
Merit: 439
This is even a fair rule if implemented properly because Legit casinos will follow this  rules but what about those fakers and scammers? surely they will keep using artist and celebrities behind their back just to lure Players.
best if the strict implementation will be on both ways, and also who will run this rules? and how big will be the covered areas? only Europe? what about other continent that also has this same problem, best to let the world has this and maybe we will save more young people to become addicted.
legendary
Activity: 3416
Merit: 1225
Each country has its own rules to ban such commercials. Yet most organizations and governments seem completely uninterested in such bans, as it takes way too much time to implement them. I've seen the example in the Netherlands, where gambling commercials will soon be completely banned on TV and also in stadiums if I'm not mistaken. If you have a well-known personality in an advertisement, often ex professional footballers, that naturally comes across as much more powerful for new customers and also for trust.

In my opinion, the Netherlands is doing very well. Blocking only celebrities and sports stars so that they do not advertise gambling, in my opinion, will not help. Of course, this may limit the advertising power to some extent, but if children have access to this type of advertising anyway, the risk will always be there. In my opinion, only a complete ban can help.

Even if it is not there, there's always a risk of children playing on a gambling site children learned the concept of gaming when they are in the gaming stage it will just enhance the attraction when they saw their favorite celebrities promoting them, the best solution is for parents to be aware of their children's attitude in gambling, it's not about restriction it's more of education.
legendary
Activity: 1512
Merit: 1005
I think they should also add a new rule about gambling sites to strengthen their security towards younger or underage players and for me checking the box that says "Are you 18 years old and above?" is not enough as a security check.
need more security to be able to detect whether the player is over 18 years old or not and KYC alone is not enough because the child may use someone else's identity to be accepted as playing on the gambling site. but as far as I know, until now the most effective way (to be able to know the age of a player accurately) has yet to be found.
The most effective way of identity verification is yet to be found, which is true and this lets anyone to be into gambling unlike the age. Every country will have the national ID which can be used for verification with the usage of biometric scanner. Here the data of people need to be shared by the government, then it can be cross checked and only the proper aged person can be allowed.

This type of protection is effective where KYC verification is required. Let's not forget that there are still a lot of completely anonymous casinos in the world of cryptocurrencies.
What is discussed in this thread is security on a completely different level, i.e. a ban on advertising gambling, thanks to which minors can avoid being persuaded to use casinos at all.
hero member
Activity: 2310
Merit: 532
Enterapp Pre-Sale Live - bit.ly/3UrMCWI
I think they should also add a new rule about gambling sites to strengthen their security towards younger or underage players and for me checking the box that says "Are you 18 years old and above?" is not enough as a security check.
need more security to be able to detect whether the player is over 18 years old or not and KYC alone is not enough because the child may use someone else's identity to be accepted as playing on the gambling site. but as far as I know, until now the most effective way (to be able to know the age of a player accurately) has yet to be found.
The most effective way of identity verification is yet to be found, which is true and this lets anyone to be into gambling unlike the age. Every country will have the national ID which can be used for verification with the usage of biometric scanner. Here the data of people need to be shared by the government, then it can be cross checked and only the proper aged person can be allowed.
hero member
Activity: 1680
Merit: 505
Each country has its own rules to ban such commercials. Yet most organizations and governments seem completely uninterested in such bans, as it takes way too much time to implement them. I've seen the example in the Netherlands, where gambling commercials will soon be completely banned on TV and also in stadiums if I'm not mistaken. If you have a well-known personality in an advertisement, often ex professional footballers, that naturally comes across as much more powerful for new customers and also for trust.

In my opinion, the Netherlands is doing very well. Blocking only celebrities and sports stars so that they do not advertise gambling, in my opinion, will not help. Of course, this may limit the advertising power to some extent, but if children have access to this type of advertising anyway, the risk will always be there. In my opinion, only a complete ban can help.
full member
Activity: 1204
Merit: 110
I think they should also add a new rule about gambling sites to strengthen their security towards younger or underage players and for me checking the box that says "Are you 18 years old and above?" is not enough as a security check.
need more security to be able to detect whether the player is over 18 years old or not and KYC alone is not enough because the child may use someone else's identity to be accepted as playing on the gambling site. but as far as I know, until now the most effective way (to be able to know the age of a player accurately) has yet to be found.
Most of the time. kids get their account made by themselves and they are smart enough to answer some basic questions like age and other details.
But that is a good point - celebrities not endorsing gambling since it will create very negative affects on kids.
sr. member
Activity: 1106
Merit: 391
I think they should also add a new rule about gambling sites to strengthen their security towards younger or underage players and for me checking the box that says "Are you 18 years old and above?" is not enough as a security check.
need more security to be able to detect whether the player is over 18 years old or not and KYC alone is not enough because the child may use someone else's identity to be accepted as playing on the gambling site. but as far as I know, until now the most effective way (to be able to know the age of a player accurately) has yet to be found.
legendary
Activity: 1960
Merit: 1026
Each country has its own rules to ban such commercials. Yet most organizations and governments seem completely uninterested in such bans, as it takes way too much time to implement them. I've seen the example in the Netherlands, where gambling commercials will soon be completely banned on TV and also in stadiums if I'm not mistaken. If you have a well-known personality in an advertisement, often ex professional footballers, that naturally comes across as much more powerful for new customers and also for trust.
legendary
Activity: 2688
Merit: 1192
I think its the influence of the celebrities that they are trying to lessen the effect. Kids will always learn gambling from peers no matter how we prevent that from happening, eventually they'd find their way to wager something but its still good to have such law. Fans do buy what the celebrities promote.
We often see fans doing what celebrities do regardless of whether it's good or bad.
Besides the curiosity factor, fans see it's something cool if they can follow their idols so we can see a lot of different cases of fans trying to follow their idols.
But kids who often see celebrities plastered on a lot of media or advertisements will get the influence and effect and if it's about gambling, they can ask their peers.
It can have a bad effect because their peers do not necessarily know what they want, so children need the help of their parents or older people.
I agree. If your peers are gambling then there will be a chance that you will gamble as well, especially when you are a kid, that is the sort of way you get into "bad" things. Not that gambling is bad, but when you are 13 years old, you shouldn't do that for sure, when you are 33, nobody will care. However, celebs actually promoting is still bad, it is worse than peers.

I mean when your parents tell you that gambling is bad, and it is your peers who do it, you could actually say "maybe my peers could be wrong", but when it is a celeb that does the same thing you could say "how would my parents know, this huge celeb does it! it must be right!" and that is the scary part.

Everyone is chasing money these days, there used to be a shred more dignity and integrity, it just seems like there are so many options for gambling companies that they will simply move on to the next "A/B/C list" celebrity until they get someone who will bend to their will or wallet. I would say that it is more the fault of regulators in every country who often seem so overwhelmed that they simply give up enforcing the law, or take such a long time to fine one person in order to settle an example, it actually has the same effect as zero regulation. More governments need to introduce percentage of total wealth fines instead of tiny fixed amounts which often become meaningless figures to multi-millionaires.
legendary
Activity: 2338
Merit: 1124
I think its the influence of the celebrities that they are trying to lessen the effect. Kids will always learn gambling from peers no matter how we prevent that from happening, eventually they'd find their way to wager something but its still good to have such law. Fans do buy what the celebrities promote.
We often see fans doing what celebrities do regardless of whether it's good or bad.
Besides the curiosity factor, fans see it's something cool if they can follow their idols so we can see a lot of different cases of fans trying to follow their idols.
But kids who often see celebrities plastered on a lot of media or advertisements will get the influence and effect and if it's about gambling, they can ask their peers.
It can have a bad effect because their peers do not necessarily know what they want, so children need the help of their parents or older people.
I agree. If your peers are gambling then there will be a chance that you will gamble as well, especially when you are a kid, that is the sort of way you get into "bad" things. Not that gambling is bad, but when you are 13 years old, you shouldn't do that for sure, when you are 33, nobody will care. However, celebs actually promoting is still bad, it is worse than peers.

I mean when your parents tell you that gambling is bad, and it is your peers who do it, you could actually say "maybe my peers could be wrong", but when it is a celeb that does the same thing you could say "how would my parents know, this huge celeb does it! it must be right!" and that is the scary part.
legendary
Activity: 2240
Merit: 1993
A Bitcoiner chooses. A slave obeys.
I believe not. Because they do have a point. There was also the same kind of prohibition in how to advertise cigarette brands which was very effective in lowering smoking rates in young people.

Perhaps you have a point there. By banning smoking advertisements the tobacco industry did in fact get hit by a large toll that they were not expecting and the young people did start smoking less. But that might just be a subjective view of the banning ads sitation, which might not be applicable to the gambling world. Gambling, while harmful to your mental health and wallet, might not be seen as great of a danger to merit a full advertising ban.

And if the ban is only partial, not a full ban. I think they will find new ways to go around it. So how effective can it possibly be?

The arbitrary nature of the ban is what makes me think its more of strategic move by regulators rather than by concerned parents.
legendary
Activity: 2898
Merit: 1823
Quoted from bbc.com news

https://www.bbc.com/news/business-60994728
Quote
Starting in October, gambling companies will not be allowed to use stars to target children under 18, the Advertising Practices Committee said.

Anyone with a "strong appeal" to young people, such as footballer Cristiano Ronaldo and Love Island star Chris Hughes, should not appear in advertisements.

The body representing betting companies said it welcomed the new rules.

Michael Dugher, chief executive of the Betting and Gaming Council (BGC) said the changes build on industry-led measures designed to "raise standards and ensure further protection in advertising."

The Advertising Practices Committee (CAP) said the "hard" new rules were part of its commitment to protecting young people and vulnerable audiences.

The new rules state that gambling and lottery advertisements must not "be a strong attraction to children or youth, especially by reflecting or being associated with youth culture".

References to video game content and gameplay popular with under-18s are also against the new rules.

There is opposition to gambling advertisements among some politicians, parents, and awareness campaigning groups around gambling addiction.

What impact will be received by gambling companies, both fiat and crypto, because we know that gambling companies use celebrities to boost the popularity of these gambling sites?

In terms of promotion, the gambling company may change its strategy in using these celebrities or use an age limit for those allowed to see these advertisements.

But from another perspective, it doesn't seem easy to do because children under 18 years old may already know how to see the ad. But indeed, the problem of gambling addiction is a very serious problem that needs everyone's attention. They can play gambling but with strict terms and conditions.

That seems extremely arbitrary to me. Who is to say which stars appeal to children and which ones do not? If the famous footballer, Cristiano Ronaldo is considered a child favorite star, even though like 98% of his fans are adults, then what about any stars in movies or shows? Children watch tv too.


It is, but I believe it would be safe to say that the biggest sports celebrities like Ronaldo, or Lebron James have the kind of "star appeal" that appeals to minors. Young people idolize them to the point that they sometimes become a role model.

Quote

I like that there is more concern about gambling and keeping children away from habits which can be harmful to their development, but in this case, it would rather seem like they are just using children as an excuse to give themselves dicator-like power over gambling casinos.

Or is there a list of "forbidden stars"?


I believe not. Because they do have a point. There was also the same kind of prohibition in how to advertise cigarette brands which was very effective in lowering smoking rates in young people.
hero member
Activity: 3136
Merit: 591
Leading Crypto Sports Betting & Casino Platform
I think they should also add a new rule about gambling sites to strengthen their security towards younger or underage players and for me checking the box that says "Are you 18 years old and above?" is not enough as a security check.
The ad rule and yours are entirely different. The banning of casino sponsors for those celebrities and athletes are limiting their potential income. Especially to those athletes that are very known. But this is just limited to a certain area but still a decrease of sponsor is also decrease in profit for them.
Let's go to that rule you've said, well, a kid would just simply check that box without any prove that he's 18 or above, that easy.
hero member
Activity: 2954
Merit: 672
Message @Hhampuz if you are looking for a CM!
I think they should also add a new rule about gambling sites to strengthen their security towards younger or underage players and for me checking the box that says "Are you 18 years old and above?" is not enough as a security check.

How would you like it to be? I thought we don't like a gambling site that requires more details from gamblers, we are in the crypto space so we would like to enjoy a gambling site that gives us the freedom to gamble anonymously.
hero member
Activity: 1666
Merit: 753
Is it just in the UK?

There are plenty of other jurisdictions where this is completely legal, for better or for worse.

But at the end of the day I think banning these sort of influencers from dabbling in gambling ads would be counterproductive - you need to regulate it positively. Just think about the other (often shady) ways that advertisements will soon pop up, for instance youtube influencers getting sponsorship deals & house money to play with.

Yes, it is in the UK ....

I wonder what will now happen with Watford in the Premier league, because they are sponsored by Stake.com? Does this only apply to individuals and teams... or only individuals?

I can see why they are doing this, but it will not help if they are only doing it in the UK. There are millions of underage kids in the UK that are watching other Sports that are sponsored by casinos and gambling. (UFC / Baseball / Basketball ....etc)  Roll Eyes

Exactly lol. And you've also got celebrities who are not directly affiliated but rather promote the casinos in some other way.

I don't necessarily agree with how this is carried out, I think the scope is way too narrow to be effective and they probably should just do without this.

It seems like a very wishful request to think that the industry will just die down as a result of these marketing restrictions.
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