Besides a couple of dates, everything else is basically fabricated or has a tiny grain of truth around the giant nugget of shit and I'm not about to get my hands dirty pulling all that shit apart. Come back with some facts or grab hold of the new fad called reality and maybe we can talk.
Perhaps some marketing type shots of the BFL production and office operations would go far to debunk the conspiracy theorists. I think people tend to create their own, "usually dire" reality in the absence of obvious transparency. My theory is that BFL seems like a black box to most; anything you could do to shed light into that box would help
Some suggestions:
There is no standard "about us" page on your site
Your media tab redirects people to a Google search for your company name
There is no photos of your office, building or people
Your News tab has only one item from Nov of 2011
I hope you fill your - Communications Director - North America position - I think you would greatly profit from a cohesive branding and marketing plan that humanizes your product and helps instill consumer confidence in your brand
I think a lot can be done from a marketing perspective and your website that would not endanger any intellectual property
http://www.butterflylabs.com/mini-rig-production-line/
http://www.butterflylabs.com/wp-content/uploads/2012/06/IMG_3122.jpg
those are good but they need to more prominent. My point is there is a great opportunity to easily rework portions of the site to facilitate better brand and marketing information: for example I just added to my post above
The drivers page lists:
Drivers:
Computational research
Medical imaging
Packet integrity verification
Generic fingerprinting engine
But in reality they are redirects to the same download page. The only active downloads are the Bitcoin gear if these others are placeholders then they should be removed as they seem like fluff put in to give the appearance of diversification.
There are many little things of that sort, which could be easily misinterpreted or raise questions of consumer confidence. For example the pictures you linked are from a production update on the front page that is different from the production update under the news tab. The one in the news tab is from Nov 2011 where the rather modest link on the front page is more recent shouldn't that link be under news also. A minor point but it is a myriad of minor points that I feel are contributing to the questions.
I am betting on BFL and I think they will deliver but there are things that could be done (easy things) that would help bolster community confidence.