We hope that all unit holders had a great holiday season with their families, and an overall solid 2015!
2015 was no doubt a difficult year for us as we suffered big losses early in the year and were just never able to recover without a true Sportsbook solution in place. We remain optimistic that we've done a lot of the "right things" in the latter half of 2015 which will help position us better in 2016. This includes cutting development expenses, rebranding the site to BitcoinRush.io, enhancing the site to have a responsive design, limiting large losses in the Sportsbook, and introducing our automated comp program. We are also still confident that the bitcoin gaming sector is a very lucrative opportunity for us considering our solid brand, reputation and tenure in this space.
We still have some low-hanging fruit which can help us in important areas like Customer Satisfaction and Player Retention. These include improvements to Customer Service (Live Chat) and Brand Awareness (Timed e-mails to explain the benefits of BitcoinRush.io over the competition). And as mentioned in the past, our other two large opportunities for us in 2016 still include a better, no-risk, Sportsbook Solution, and improvements to SEO and Marketing. Noteworthy, we are actively working with private groups and individuals on partnership opportunities to help cover the costs for these items in exchange for ownership's equity.
Last, as mentioned previously, we are extremely close to selling PeerBet and Bit777, but no details to report out yet. The holidays slowed down momentum as key individuals necessary for the negotiations were pretty much on leave for 2 weeks; however, we remain committed to closing this deal as our #1 priority.
December Metrics and Financials below. Monthly Metrics:
https://docs.google.com/spreadsheet/ccc?key=0AmSWZWkGJ1V3dFpxZHVTN0x6ZldUeHRteWdBd1pMNXc#gid=16P&L -
https://docs.google.com/spreadsheets/d/1mFzQOuJ-8hBI8ftH75EEhRkcpLh8NbJMJPOoKhK17YoSportsbook: -6.6152 btc
HTML5 Casino: +2.7703 btc
Bit777/ PeerBet: +1.1 btc
Overall Month: -2.7449 btc
Q4, 2015 results are below Overall Q4 2015 Revenue : +4.3207
Overall Q4 2015 Expenses: -23.438
Overall Q4 Profit: -19.1173