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Topic: Marketing Strategies in the Digital Age - page 8. (Read 3661 times)

hero member
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  Finally: with the new technology, you pay goods on delivery, and the company carrier will deliver to you on your door step. With the pay on delivery, the scamming rate will reduce, because people have been scammed by the fake sellers online in the payment before delivery system.

Marketing in the era of digitalization is also very easy because anyone can advertise products on social media and the costs are also quite low and almost affordable for anyone.
The convenience available allows anyone to do work at home and this is an opportunity for anyone to develop.
In cases of fraud, it depends on how people understand the technology side because even though payments are made at home, there are still people who are deceived when buying goods online.

There are many advantages in the era of digitalization because there are opportunities that anyone can take advantage of.
Businesses no longer need to employ many people because we can manage it ourselves with our family at home. If our marketing skills are good then business in the era of digitalization is quite profitable.
member
Activity: 295
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Enterapp
with the advancement of this digital era, everything is easy and very practical and can be seen from current marketing strategies and can reach all villages. You can see that the distribution is considered very good at the moment, with current technological advances continuing from year to year by improving knowledge. , between producers and consumers will work for mutual benefit in the business world thanks to advanced technological sophistication.

That's right, and we are grateful to our brothers and sisters who have been given special advantages by the Almighty, so that they have been able to create various applications that can be used for various purposes, and are connected via the internet network.

Everything will be accessible if you have a network. We also trade when there is no signal and the network is weak and we have to move. Apart from that, there are many types of business that can be done by utilizing current digital technology so that it can help with the lack of costs in our daily lives, of course. Of course everyone must have knowledge and learn.
member
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In the age of technology people follow digitalized methods in various tasks to save labor and time. Because time is money in business. A few days ago when products or services were advertised by showing them at people's doorsteps, now it is done using various social media. Again by using artificial intelligence different types of robots are being communicated with people to advertise the business. So consumers can see and buy everything from the comfort of their homes and sellers can deliver their products to consumers with less effort.
With the development of increasingly sophisticated technology today, it will certainly make it easier for humans to complete their tasks with the help of this technology, and I agree with you that marketing today is very different from before, in the past someone marketed their products by visiting their consumers directly and now We rarely find this because those who want to market their products can do so by using social media and this has proven to make it very easy for them and consumers to find out in detail the products they need on their social media and we can search for what we need. you don't have to go to the market.
I clearly remember that when I was only six years old a group of people came to our village and gathered many of the people of our village. Then they choose a few boys and girls to wash their hair and explain the difference between the two shampoos. And today I think about the gap between these two times! Today we can buy any product or service from any part of the world sitting on the sofa in our home. Isn't that a wonderful thing?
Social media has become the main forum for business people to market their various products or services at this time, this is very important because millions of users access these various platforms at any time. For business people, technological developments make it easy for them to advertise their goods or services, with various strategies and approaches they can easily reach everyone. Of course this cuts marketing time and money, and by running advertisements on various platforms such as TikTok, Instagram, Facebook and YouTube they can increase the purchasing power of the products or services they offer.

As a social media user, even though I am not very active, I quite often see advertisements for products, sometimes the advertisements displayed are in accordance with what we need or are looking for. Only then did I find out that the algorithm and how a social media platform works, reads user interactions, and offers the products we have been looking for. From this we can see that the marketing strategy for products and services has the right platform, it's just that we have to be really wise when we want to spend money. Besides that, our level of intensity in using social media can encourage us to have many things, be they goods or services.
The widespread use of information technology in the present time has opened the doors of great and golden opportunities for businessmen. Nowadays people are getting used to living a very simple and pleasant life so information technology is their only tool by which they can market their needs in an easy way. I have one of my younger brothers said now I do my shopping online. I said since you are near the market you can visit the market and buy good products at affordable prices. His reply was that I can buy many good products online too which are cheaper than the prevailing market rates in our market. So from here it is understood that IT is helping the business in a big way.
hero member
Activity: 3080
Merit: 603
while we are at this thread.
may i just ask why is it that projects and casinos keep advertising here in bitcointalk and other crypto forums when they should be advertising somewhere else after all crypto is already becoming mainstream? 
Probably it is one of the best choices and gives them effective marketing and exposure because this is the most popular crypto/bitcoin forum.

don't you think it's about time to spread the wings and fly away?  Grin 
I think that most of them are also spreading in other platforms and not just here.

and i mean if i own a casino/bookmaker. it would make sense to advertise in sports forum, right?
Right and that makes sense but as long as there's a potential customer, you should get some exposure there.
sr. member
Activity: 952
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Underestimate- nothing
With the development of technology today, maybe television is a little less competitive with the internet or the use of many people who use their gadgets and internet connections. Of course, in my opinion, the most effective marketing in this era is through what most people use, namely social media. Many people spend their days on social media whether it's for work or for fun or something else.


Then it was television but now advertising have moved beyond television, the internet have taking over every thing. So if you want to market your business the internet is the best way. Their are a lot of tools starting from animation and other dramas using influencers and so marketing keeps developing in various ways. It shows that digital age is improving. Not joining will only leave your investment behind. They know that people enjoy social media they say it as a means of relaxing so people will definitely bump into your advertisement. So people have taken their business to social media and that is exactly the best thing to do. You go with every thread that comes.

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With this, of course, companies must take advantage of it by advertising for marketing strategies in the current era, which in my opinion utilizes the internet, social media and current technological developments effectively enough to be able to cover many people, apart from that the rest is on the company itself who puts up the advertisement like what, if it is interesting, surely many people will be interested when they see it and vice versa.
That is exactly what companies do and I don't blame them because their marketing department needs to get paid for the job they are given. It is left for them to get strategies to use to improve the companies sales. Or even go out to get more sales and investor.  And that is why is any company is criticized one way or the other it will affect the price.

To me internet is one of the best place to drag a company that is not performing well because people will support especially people that have experienced the same thing and it will affect them. So they are also avoiding anything that will affect their brand because they know how powerful the internet can be.
sr. member
Activity: 1484
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while we are at this thread.
may i just ask why is it that projects and casinos keep advertising here in bitcointalk and other crypto forums when they should be advertising somewhere else after all crypto is already becoming mainstream?  don't you think it's about time to spread the wings and fly away?  Grin  and i mean if i own a casino/bookmaker. it would make sense to advertise in sports forum, right?
Maybe for the sake that if cryptocurrency becomes more mainstream and recognizable, the people that would be curious to check out this forum to learn more about cryptocurrency would see their business here in the forum and they're in it for the long game in my opinion, they depend on the belief that they'll be able to see more increase in traffic if they just keep a campaign here in the forum in the hopes of some potential curious minds and eyes would see them and check them out. There's also this thing with them probably not being a popular website to show up in billions of users algorithms so they just do what they can do and hope for the best.
legendary
Activity: 3178
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while we are at this thread.
may i just ask why is it that projects and casinos keep advertising here in bitcointalk and other crypto forums when they should be advertising somewhere else after all crypto is already becoming mainstream?  don't you think it's about time to spread the wings and fly away?  Grin  and i mean if i own a casino/bookmaker. it would make sense to advertise in sports forum, right?
hero member
Activity: 812
Merit: 619
With the development of technology today, maybe television is a little less competitive with the internet or the use of many people who use their gadgets and internet connections. Of course, in my opinion, the most effective marketing in this era is through what most people use, namely social media. Many people spend their days on social media whether it's for work or for fun or something else.

With this, of course, companies must take advantage of it by advertising for marketing strategies in the current era, which in my opinion utilizes the internet, social media and current technological developments effectively enough to be able to cover many people, apart from that the rest is on the company itself who puts up the advertisement like what, if it is interesting, surely many people will be interested when they see it and vice versa.

I'd say it depends on where a business is being run. A business that runs physically can utilize both physical advertisement positions such as billboards, etc., and online advertisement opportunities such as social media platforms and other online advertisement opportunities. However, a physical business would focus more on physical advertisement opportunities so that they can attract more people from the locations they are targeting.

An online business would focus more on online promotions because they wouldn't care where they are getting their customers from if their business isn't geographically limited and can serve customers from all over the world, and they can also use targeted ads where they can target specific ages and locations.
legendary
Activity: 1932
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Nowadays there are different ways to market one products. Fast and simple because of different platform. Make use of social media platforms. In the digital age, social media is a potent marketing tool. Businesses may market their goods and services, interact with customers, and reach a large audience by using social media platforms like Facebook, Instagram, Twitter, and LinkedIn. Marketing today are endless, we can be witty and resourceful after all this is a digital era.

Businesses traditionally had to cover a large market so that their advertising reached their target audience, but that is no longer the case because of targeted advertisements where you can impact precisely the target audience of your preference, which eliminates hitherto insurmountable inefficiencies.

You mentioned social media platforms where that efficiency is even more obvious, and not only for ads we were talking about here, but also for opinion makers of all kinds.
full member
Activity: 266
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Marketers before had no means of marketing there goods and sales were limited, demand got limited. But now in a digital world marketers now have the opportunity to market there goods around the globe, with the help of advertisement using the television, radio programmes, newspaper, magazines,billboards.

Yeah digitization has made things very easy and faster for humans unlike in the ancient days where people were in dark days, no exposure, no modern facilities/technology, Education and awareness wasn't too acknowledged but now through modern day digital technology have made marketing appears very easy and less stressful because marketers can negotiate their business on the internet and this have saved people from too much expenses while trying to market their businesses so we embrace digitization because without it, mankind would have still been in the dark old days were every marketing business was done manually and thanks to those who took and a taking part in developing and building more technologies that will help in solving humans problems and make things easier.
sr. member
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    In our today world, where technology has taken over everywhere, people in marketing fields are benefiting from the digital world:
  • Marketers before had no means of marketing there goods and sales were limited, demand got limited. But now in a digital world marketers now have the opportunity to market there goods around the globe, with the help of advertisement using the television, radio programmes, newspaper, magazines,billboards.
Indeed technology has greatly improved the way things are being done now unlike the days when technology was not there and people were finding it very difficult in times of sending messages across to there loved ones and by then there was no means of advertisement and people were mostly doing it manually by going about telling people about what they sells, though even as much as there was no means of people advertising there product online but they were contempt and was making sales but the only thing they were missing was just the means of sending or showcasing there product across the globe for people to know what they are into.

But now technology has made those things very easy for most of the businesses because they are able to market there product via online and funny enough some businesses no longer sell manually because they only base on selling online through order and they deliver it to the person. However technology did not just only improve the business sector but also in all the sectors because through the help of technology people were able to acquire different skills via online that also gave them the opportunity to be employed through online to work for a particular company so actually technology has really change the world and make things very easy for the people. [/list]
hero member
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Television and newspapers are for me the oldest form of marketing platform that works for decades to decades and they are still up to this day though socail media platforms took over the top spot but still it stays as it will be and we don't know until when they will be used maybe new tech would make them obsolete or completely out of business in the future but for now they all doing great.
Newspapers are the oldest form of marketing, Television is a new form of marketing, in some countries it became popular in the 50s and in some countries a little later. Digital space is becoming more successful every day as many people can afford to buy computers and smartphones and access the web. In fact, today people rarely watch TV, they have smartphones and during work or free time, they prefer to check Facebook, Instagram, TikTok and etc... Only the older generation, 60+ years old watch TV.
Streaming platforms are taking over the world. Soon people won't watch TV, they'll have their Netflix subscription on, they'll sometimes visit CNN, Fox News or subscribe to some YouTube that reviews news, they'll follow Influencers on TikTok and Instagram and this will be how things will work soon, no more TV Channels because they are too boring.


full member
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Nowadays there are different ways to market one products. Fast and simple because of different platform. Make use of social media platforms. In the digital age, social media is a potent marketing tool. Businesses may market their goods and services, interact with customers, and reach a large audience by using social media platforms like Facebook, Instagram, Twitter, and LinkedIn. Marketing today are endless, we can be witty and resourceful after all this is a digital era.
sr. member
Activity: 1344
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Sure official education would be a great asset to have if you plan on having a career in marketing but most importantly and what I believe is something that can never be taught is someone's wit and creativity.

Most companies tend to hire younger people who knows more about recent trends and are able to project that onto their products.
Those who have taken an educational path in the field of marketing will of course be able to easily carry out marketing because they have studied a lot of the theory given in their education and they will be able to easily apply it when they enter the field of marketing, for companies of course they will choose workers who have the experience in midwifery that they need and also have a good way of working to be able to sell the products provided by their company.
full member
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This is why company owners always hire the best brains to market their products for them. Because not everyone who studied marketing in colleges or universities can the job. But those who have the marketing skills can effectively do without stress.
Sure official education would be a great asset to have if you plan on having a career in marketing but most importantly and what I believe is something that can never be taught is someone's wit and creativity.

Most companies tend to hire younger people who knows more about recent trends and are able to project that onto their products.
hero member
Activity: 966
Merit: 764
In our today world, where technology has taken over everywhere, people in marketing fields are benefiting from the digital world:

The development of technology has allowed a person with the internet to create his own market. I know people who have done great things with just an internet connection and a phone. If these people did not live in the digital age, they would not be able to list the products they sell in any market and they would not be able to reach these markets.

Technology has given many people the freedom to enter business life. Using this freedom for good and making a profit depends on the person's own efforts. The expansion of the digital world every minute causes the marketing field to expand as well.
member
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With the development of technology today, maybe television is a little less competitive with the internet or the use of many people who use their gadgets and internet connections. Of course, in my opinion, the most effective marketing in this era is through what most people use, namely social media. Many people spend their days on social media whether it's for work or for fun or something else.

With this, of course, companies must take advantage of it by advertising for marketing strategies in the current era, which in my opinion utilizes the internet, social media and current technological developments effectively enough to be able to cover many people, apart from that the rest is on the company itself who puts up the advertisement like what, if it is interesting, surely many people will be interested when they see it and vice versa.
newbie
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with the advancement of this digital era, everything is easy and very practical and can be seen from current marketing strategies and can reach all villages. You can see that the distribution is considered very good at the moment, with current technological advances continuing from year to year by improving knowledge. , between producers and consumers will work for mutual benefit in the business world thanks to advanced technological sophistication.
hero member
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Television and newspapers are for me the oldest form of marketing platform that works for decades to decades and they are still up to this day though socail media platforms took over the top spot but still it stays as it will be and we don't know until when they will be used maybe new tech would make them obsolete or completely out of business in the future but for now they all doing great.
As for television itself, it is still widely used in several areas that I have seen and is still relied on to find out the latest news and is still used as a tool for promotions for a small number of companies. However, for newspapers themselves, I think the newspaper publishers have really lost their competitiveness when internet technology took over everything and made them themselves also have to develop in providing the latest news and better promotional methods with the internet media that they have to use. So physical newspaper printing has had to be adjusted because there are far fewer people interested in it now.
Television advertising can still be relied on for the next few decades even though competition using internet media has increased significantly, especially users of social media platforms which are increasing every day, but reviews based on high interaction reach for marketing are very effective if advertising products on rated television, but advertising costs are expensive compared to advertise on social media which can set advertising targets based on age group, region and other settings.

But the reach of advertising in newspapers is very limited and people are currently more comfortable reading online newspapers that are updated with the latest news than having to wait to read a physical newspaper tomorrow. The interaction side of advertising in newspapers has decreased so much that the advertised products do not receive the interaction that meets marketing targets.
hero member
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Television and newspapers are for me the oldest form of marketing platform that works for decades to decades and they are still up to this day though socail media platforms took over the top spot but still it stays as it will be and we don't know until when they will be used maybe new tech would make them obsolete or completely out of business in the future but for now they all doing great.
As for television itself, it is still widely used in several areas that I have seen and is still relied on to find out the latest news and is still used as a tool for promotions for a small number of companies. However, for newspapers themselves, I think the newspaper publishers have really lost their competitiveness when internet technology took over everything and made them themselves also have to develop in providing the latest news and better promotional methods with the internet media that they have to use. So physical newspaper printing has had to be adjusted because there are far fewer people interested in it now.
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